Retention Focused Campaign Manager

1 day ago


Mumbai, Maharashtra, India IIDE Education Private Limited Full time
About the Role

As a Retention Focused Campaign Manager at IIDE Education Private Limited, you will be instrumental in driving customer loyalty through effective marketing automation strategies. This is a full-time position based in Lower Parel, Mumbai, with an estimated salary range of ₹1,200,000 - ₹1,800,000 per annum.

Your primary responsibility will be to develop and manage retention-focused campaigns that enhance customer engagement and loyalty. You will oversee automation tools, create impactful campaigns, and drive strategies for sustained customer relationships.

Key Responsibilities:
  • Design and execute automated customer journeys to maximize retention and engagement.
  • Create and implement multi-channel retention strategies to engage customers at various stages of their journey.
  • Develop compelling content for cold emails, follow-ups, and drip campaigns to drive meaningful customer engagement.
  • Collaborate with the retention marketing team to manage campaigns and align on project goals.
  • Offer guidance and support to achieve team objectives and optimize retention efforts.
  • Analyze email and other campaign metrics to improve key performance indicators.
  • Provide insights based on data for ongoing optimization and effectiveness of retention strategies.

What We Offer

IIDE Education Private Limited offers a competitive salary package, comprehensive benefits, and opportunities for career growth and development. If you're a strategic thinker with expertise in marketing automation and a passion for enhancing customer engagement, we encourage you to apply.

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