Category Lead
2 days ago
About the Role:
The Category Lead - Product Development will play a crucial role in driving the success of our product offerings by managing the product lifecycle, from ideation to execution. This involves strategic planning, market analysis, and close collaboration with various teams to achieve business objectives.
Key Responsibilities:
- Product Strategy: Develop and implement a comprehensive strategy for the specific category, aligning with the company's goals and market trends.
- Market Research: Conduct detailed market research and competitive analysis to identify opportunities and areas for improvement.
- Product Development: Collaborate with subject matter experts and the product development team to create high-quality educational content and tools.
- Vendor Management: Manage relationships with content providers, educators, and other stakeholders to ensure the delivery of superior products.
- Sales & Marketing: Work closely with sales and marketing teams to develop effective go-to-market strategies, promotional plans, and pricing strategies.
- Performance Tracking: Monitor the performance of the specific category using key metrics and analytics, making data-driven decisions to enhance growth.
- Customer Insights: Collect and analyze feedback from students and educators to inform product enhancements and innovations.
- Budget Management: Oversee category budgets and forecasts to ensure financial objectives are met.
- Cross-Functional Collaboration: Partner with other departments such as sales, marketing, finance, and operations to achieve category goals.
What We Offer:
- Competitive Salary: ₹1,200,000 - ₹1,800,000 per annum
- Benefits: Medical insurance, retirement plan, and employee stock options
- Growth Opportunities: Professional development programs and career advancement opportunities
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