Business Development Manager

22 hours ago

Mysore, Karnataka, India Astral Adhesives Full time ₹ 5,00,000 - ₹ 10,00,000 per year
  • To generate the pull of the products from the users by creating awareness on the features & specifications of products.
  • Establishing brand positioning in the market through promoting the USPs of the brands over the competitor brands.
  • Developing the loyalty with the users for repeating the purchase and thereby creating tertiary visibility through loyalty program.

Market Development

  • Market Development of company's products and enhancement of sales through various marketing initiatives/drives
  • Driving Marketing Initiatives like- Counter meet, user meet etc.
  • Business development through market visit at Retailers/End Users/site.

User & Influencers Development

  • User Development of Key Outlets
  • End Users' Development through trainings as well as product application trials.
  • Influencers connect on product specifications
  • Assistance to Sales team/Retailers/End Users etc. for solving market related issues like- product, product quality and application at user and site level.

Key retailers development

  • Connecting with key retailers for working on their users development.
  • Driving focus product sales at key retailers.
  • Executing retailers' specific needs-based activity for User conversion.

Training & Development

  • Providing training to sales officers & end users (Product Knowledge / Application Training / Planning & Implementation of Market Development Module / Conducting User Development Meets)
  • Joint working with sales officers to identify the concern areas and take corrective action for development on market development areas.

Launching & Promotion of new Products

  • Launching of products: Driving of end user connect program.
  • Promotion of new products/applications as per new product launch module
  • Providing market & users feedback of new launches

Market Research

  • To conduct market research and collect systematic feedback from users| retailers| team as per module.
  • To generate market intelligence and track competitors activity.

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