Territory Sales Lead for FMCG Products
2 weeks ago
About the Company:
J L Morison India Ltd. is a leading FMCG company based in Mumbai, India. With over 80 years of experience, J L Morison is dedicated to building sustainable brands in India. Our portfolio includes Morisons Baby Dreams in the baby care segment, Emoform-R toothpaste in the oral care segment, and Bigen in the hair care segment.
Role Description:
The Territory Sales Manager/Area Sales Manager will be responsible for day-to-day sales activities, including customer service, sales management, training, and communication. This is an on-site role.
Responsibilities:
- State/Area Sales Operations-Traditional Trade.
- Brands: All Brands.
- Job Description:
- Area Sales Strategies in line with the Group's overall strategy.
- Execution of the Annual Sales Plans for the State/s with a focus on each of the following:
- Market Share, Customers, Channels, Product Categories, People Development.
- Business Key Result Areas:
- Consistent (Primary & Secondary) target achievement for the said brands, categories.
- Ensuring Brand Coverage/Presence.
- Increasing the Market Share.
- Channel Development.
- People Sales Management.
- Accurate Annual Sales Forecast, Budgeting & Achievement as per plan.
- Sales Plan Preparation, Goal Setting & Target Management - Monthwise, SKU wise, SO wise, Distributor wise Targets (Volume, Value).
- Ensuring achievement of secondary sales targets in line with primary through daily secondary app data analysis and review with the sales team.
- Distributor Appointment & Development: As per financial strength & credibility, growth capacity, similar product range, distributor salesman etc.
- Ensuring fair & thorough implementation of the Trade Schemes & promotional activities as planned by the the Trade Marketing Team & the Sales Head.
- Achieving the Product Mix Targets.
- Sales Team Building, Development, Motivation & Management.
- Sales Reviews & Performance/Productivity Management.
- Process Compliance.
- Driving Automation (SFA) - Bizom usage in the team.
- Customer Relationship Management.
- Returns Management:
- Business Intelligence & Analytics (External & Internal).
- External Market & Competitor Information for various decisions - Pricing, Trade Schemes, Products, Policies, etc.
- Policies & SOPs Implementation:
- Sales Process Implementation.
- Distribution Policies & Channel/Partner SLAs.
- Customer Credit Policies.
- Returns Management.
- All other policies implemented from time to time.
- Liaison: Commercial Team/SCM Team etc.
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