Enterprise Account Manager

20 hours ago


Delhi, Delhi, India POSist Technologies Pvt. Ltd Full time

About the Job:

We are hiring an experienced Senior ABM Specialist to lead our Account-Based Marketing efforts. In this role, you will be responsible for designing and implementing targeted marketing campaigns to drive pipeline growth and revenue.

You will work closely with our Demand Generation team, Marketing, and Sales teams to create personalized experiences for key stakeholders. Your primary objective will be to drive business outcomes, ensuring alignment between marketing and sales efforts.

Key Responsibilities:
  • Create and implement pipeline acceleration programs and lead generation towards specific, targeted accounts and contacts.
  • Improve marketing effectiveness by identifying opportunities through audience segmentation, marketing techniques, and processes.
  • Develop and maintain comprehensive account profiles and target personas; oversee a database of named contacts to align marketing and sales in defining the target audience required to achieve account goals.
  • Collaborate with sales, marketing, and customer success teams to identify target accounts, develop account insights, and create personalized experiences for key stakeholders.
  • Manage and maintain the ABM technology stack, including marketing automation, CRM, and analytics tools.

Required Skills and Qualifications:
  • 3-5 years of experience in B2B marketing, with a focus on ABM, demand generation, or similar roles.
  • Proven track record of executing successful ABM campaigns that drive pipeline growth and revenue.
  • Must know how to email campaigns using different email marketing tools.
  • Strong understanding of marketing automation, CRM, and analytics tools (Hubspot, Email Octopus, Salesforce, Google Analytics).
  • Experience with intent data tools like ZoomInfo, Bombora, or Madison Logic.
  • Strong skills in paid social and LinkedIn campaign management.
  • Familiarity with the F&B industry is a plus.

Estimated Salary: ₹12,00,000 - ₹18,00,000 per annum

Benefits:
  • Get your hands on one of the best Restaurant SaaS products.
  • Work with 20,000+ happy brands in 50 countries.
  • Be a part of a small & friendly team of marketers.
  • Open and transparent work culture.


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