
Strategic Partnership Marketing Lead
4 days ago
About this role:
We are seeking a skilled professional to drive our go-to-market initiatives with key strategic partners.
Key responsibilities:
- Develop and execute marketing programs with hyperscalers and technology vendors to drive joint business growth.
- Plan, execute, and measure joint campaigns (digital, events, webinars, content, etc.) with partners.
- Build strong working relationships with partner marketing and alliance teams, ensuring alignment with our growth strategy.
- Collaborate with sales teams to provide partner-specific collateral, case studies, and success stories to accelerate deal cycles.
- Manage our participation in partner-led industry events, roundtables, and sponsorships.
- Coordinate with analyst relations and external stakeholders to amplify our partner narratives.
- Track, measure, and report performance of all partnership marketing initiatives, ensuring ROI and pipeline contribution.
Desired skills & experience:
- 4-5 years of relevant experience in partnership, alliance, or ecosystem marketing (IT services or technology industry preferred).
- Experience with hyperscaler partnerships (AWS, Microsoft, Google Cloud) is a strong plus.
- Proven track record of executing co-marketing campaigns and joint GTM programs.
- Strong project management and stakeholder management skills.
- Excellent written and verbal communication skills with the ability to craft compelling partner narratives.
- Ability to thrive in a fast-paced, growth-driven environment.
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