Regional Business Growth Director

3 days ago

Delhi, Delhi, India beBeeTrade Full time ₹ 15,00,000 - ₹ 20,00,000

Market and Strategy Leader

This role focuses on identifying market opportunities and pain points through customer insights, competitive analysis, and trend tracking.

  • Develop market growth strategies and align organizational efforts to achieve annual targets.
  • Track competition, industry trends, and market developments to support strategic decision-making.

Product and Channel Engagement Specialist

This position involves collaborating with internal teams to develop trade marketing requirements and specifications.

  • Lead initiatives to onboard, train, and engage channel partners including dealers, retailers, influencers.
  • Drive adoption and execution of product launches in alignment with sales and marketing teams.

Trade and Retail Execution Expert

This role entails planning and implementing in-store visibility initiatives.

  • Support expansion of exclusive stores while enhancing customer experience at touchpoints.
  • Execute zonal activations such as retail promotions, roadshows, exhibitions, trade events, and influencer meets.
  • Collaborate with agencies to deliver impactful BTL activities that drive brand visibility and footfall.

Performance Tracking and Reporting Manager

This position requires maintaining dashboards to monitor scheme effectiveness, dealer performance, and branding compliance.

  • Maintain transparent reporting to stakeholders on progress and execution.
  • Regularly report on trade marketing KPIs such as footfall uplift, secondary sales growth, brand recall, and partner satisfaction.

Financial and Administrative Manager

This role involves effectively managing zonal trade marketing budgets and ensuring ROI on spend.

  • Maintain clear financial reporting to stakeholders on budget utilization and returns.

Desired Candidate Profile

This is an ideal opportunity for a seasoned Trade Marketing professional with a strong understanding of channel dynamics, retail execution, and influencer engagement.

  • 10+ years of experience in Trade Marketing, preferably in Building Materials / FMCG / Consumer Durables industry.
  • Proven track record of driving trade visibility, dealer engagement, and market growth.
  • Ability to manage budgets and deliver cost-effective trade marketing programs.
  • Excellent stakeholder management, communication, and leadership skills.

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