Category Growth Specialist

5 days ago


Bengaluru, Karnataka, India Smytten Full time
Drive Business Growth as a Category Manager

Smytten, India's leading premium discovery and trial platform, seeks a skilled Category Manager to spearhead category growth and revenue expansion. This exciting opportunity is ideal for an analytical and strategic thinker who can drive business success through data-driven decision-making.

About Smytten:

Smytten offers 25 million+ users a curated online shopping experience, partnering with 1000+ consumer brands to deliver a range of products for sampling and purchase. With innovative spirit and a focus on user delight, Smytten aims to revolutionize the e-commerce landscape.

Key Responsibilities:

  • Develop and execute category strategies to drive topline and bottom-line growth, leveraging market trends and customer insights.
  • Maintain a keen eye on revenue, margin, and overall business targets, ensuring alignment with senior management.
  • Analyse category performance regularly, identifying gaps and opportunities for growth.
  • Benchmark against competitors and industry trends to inform strategic decisions.
  • Collaborate with sourcing, procurement, and other teams to ensure optimal stock levels and reduced inventory risks.
  • Devise strategies to boost traffic and conversion metrics by closely monitoring all category funnels.
  • Utilize data to sharpen the category strategy, catering to evolving customer needs.
  • Partner with sales, marketing, supply chain, and finance teams to align on category goals and execution plans.
  • Generate and analyse weekly, monthly, and quarterly reports to track category performance.

Requirements:

  • Proven category management and analytical skills.
  • Experience in vendor negotiation, media understanding, and campaign management.
  • Strong quantitative and qualitative analytical abilities.
  • Excellent communication and interpersonal skills.
  • Bachelor's degree in Business Administration, Marketing, or a related field.
  • E-commerce or retail industry experience is highly valued.

Estimated Salary: ₹12,00,000 - ₹18,00,000 per annum, depending on location and experience.



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