Loyalty Ecosystem Manager
5 days ago
Lodha Ventures is a formidable collective of high-growth new-age businesses. We back highly ambitious ideas and turn them into category-disrupting businesses built to stand the test of time.
We deploy unlevered and patient proprietary capital with a focus on value creation, unconstrained by redemption pressures. Our decentralized portfolio operates with independent CEOs and empowered leadership teams, fostering a performance-driven culture that sparks value creation.
Job Description:
We are seeking a Business Development Lead to drive customer referrals and loyalty programs at Lodha Ventures. This role will require strategic thinking, exceptional communication skills, and a proven track record of achieving referral or loyalty program targets.
Key Responsibilities:
- Develop and execute a structured loyalty and referral strategy to achieve set targets.
- Establish clear goals and Key Performance Indicators (KPIs) to ensure requisite deals are sourced through customer referrals & loyalty repurchases.
- Manage customer journey mapping, coordinate multi-channel communication, and work with internal and external teams to produce referral program collateral.
- Partner with sales, CRM, digital, and marketing teams to drive program implementation, deal tracking, and customer feedback.
- Track and report referral and loyalty metrics, analyzing lead times and deal conversions to optimize program outcomes.
Requirements:
- 7-10 years of experience in loyalty, referral, or customer engagement program management.
- Strong analytical skills with familiarity in scenario analysis, CAC metrics, and loyalty program ROI modeling.
- Exceptional communication abilities with a flair for engaging affluent clients and fostering an emotional connection with the brand.
- Proficient in CRM platforms and customer portals for loyalty programs, with an understanding of customer engagement technologies.
Estimated Salary: $120,000 - $180,000 per annum based on industry standards and location.
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