Lead - Outbound Sales
2 days ago
Job Overview:
We are seeking a results-oriented and strategic Outbound Sales Lead to lead our Partner Organisation's outbound sales efforts. In this role, you will oversee a team of outbound sales representatives, driving the strategy, execution, and performance of lead generation and sales prospecting activities. You will be responsible for developing and implementing a comprehensive outbound sales strategy, ensuring the team consistently meets and exceeds sales targets, and driving growth by securing new business opportunities in the B2B software space.
Key Responsibilities:
- Lead, coach, and manage a high-performing team of outbound sales representatives to drive lead generation and outbound sales efforts.
- Develop and execute a comprehensive outbound sales strategy to identify, engage, and convert new business opportunities.
- Set clear sales goals and KPIs for the outbound team and ensure they are consistently met or exceeded.
- Oversee the team’s daily outreach activities, including cold calling, email campaigns, and social media engagement with potential clients.
- Work closely with the sales leadership team to ensure alignment between outbound sales efforts and overall company sales objectives.
- Develop training and development programs to improve the skills of the outbound sales team and foster a high-performance sales culture.
- Monitor and analyze team performance metrics, providing feedback and guidance to improve sales effectiveness and efficiency.
- Collaborate with the marketing team to optimize lead generation campaigns, ensuring alignment with sales outreach efforts.
- Maintain and improve CRM systems to track leads, opportunities, and pipeline activity for accurate reporting and forecasting.
- Identify and address any obstacles hindering sales team performance, ensuring ongoing process improvements.
- Report on outbound sales performance, trends, and strategies to senior leadership, with recommendations for improvements.
- Foster a collaborative and positive team environment that encourages ongoing learning, accountability, and personal growth.
Skills & Qualifications:
- Bachelor's degree in Business, Marketing, or related field (or equivalent experience).
- Minimum of 7+ years of experience in outbound sales, lead generation, or business development, with at least 2 years in a management or leadership role.
- Proven track record of success in driving outbound sales efforts and meeting or exceeding sales targets in a B2B software or SaaS environment.
- Strong leadership and team management skills, with experience coaching and motivating sales teams.
- Expertise in developing and implementing sales strategies, processes, and best practices.
- Excellent communication, negotiation, and interpersonal skills with the ability to engage senior decision-makers.
- Experience with CRM software (e.g., Salesforce, HubSpot) and sales automation tools (e.g., Outreach, SalesLoft).
- Strong analytical and reporting skills, with the ability to assess performance and provide actionable insights.
- Ability to work in a fast-paced, dynamic environment and manage multiple priorities.
- Highly motivated, goal-oriented, and able to inspire others to achieve their best performance.
Preferred Qualifications:
- Experience in managing outbound sales teams in the B2B SaaS or software industry.
- Familiarity with sales enablement tools and technologies to streamline outreach and sales processes.
- Ability to think strategically and drive innovation in sales processes.
- Strong understanding of sales pipeline management and forecasting.
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