Lead generation associate

2 weeks ago

Noida, India Ansumiti Technosoft Full time
Lead GenerationAssociateOverview:TheLead Generation Associate plays a crucial role in identifying andqualifying potential customers for the organization. This positionis responsible for driving sales growth and revenue by initiatingand managing the lead generation process.KeyResponsibilities:
  • Research andidentify potential leads and prospects through variouschannels.
  • Utilize CRM systems to manage andtrack leads and sales activities.
  • Initiatecommunication with leads through cold calling email campaigns andnetworking events.
  • Qualify leads based on theirinterest budget and decisionmakingauthority.
  • Collaborate with sales and marketingteams to develop effective lead generationstrategies.
  • Nurture and follow up on leads tomove them through the sales pipeline.
  • Attendindustry events and conferences to network and generateleads.
  • Analyze and report on lead generationactivities and outcomes.
  • Assist in thedevelopment of promotional materials andcampaigns.
  • Conduct market research to identifynew opportunities for lead generation.
  • Meet andexceed lead generation and salestargets.
  • Provide timely and accuratedocumentation of all lead generationactivities.
  • Contribute to the continuousimprovement of lead generation processes andstrategies.
  • Stay updated on industry trends andbest practices in leadgeneration.
RequiredQualifications:
  • Bachelor s degree inBusiness Marketing or related field.
  • Provenexperience in a lead generation or salesrole.
  • Demonstrated ability to prospect and coldcall potential customers.
  • Proficiency in CRMsoftware such as Salesforce or HubSpot.
  • Strongcommunication and interpersonal skills.
  • Abilityto work effectively in a fastpaced dynamicenvironment.
  • Excellent negotiation andpersuasion abilities.
  • Detailoriented withstrong organizational and time managementskills.
  • Understanding of sales and marketingprinciples.
  • Ability to prioritize and handlemultiple tasks simultaneously.
  • Adaptability andwillingness to learn and implement newstrategies.
  • Knowledge of lead generation bestpractices and techniques.
  • Track record ofmeeting and exceeding sales targets.
  • Ability toanalyze data and draw actionableinsights.
  • Proficient in Microsoft Office suiteand other relevant software.
  • Digital marketingexperience is pluspoint.

communication,leadgeneration,crm,negotiation,digital marketingexperience

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