Retention Strategist

13 hours ago

Mumbai, Maharashtra, India Mesmerize Full time ₹ 12,00,000 - ₹ 24,00,000 per year

About the Role

As we grow, we're looking for a passionate Retention Marketer to help us build a strong, loyal community of repeat customers and keep our valued consumers engaged, appreciated, and connected.

Role Overview

As our Retention Marketer, you'll be the voice and strategist behind our customer loyalty and re-engagement efforts. You'll create and execute retention strategies that not only boost repeat purchases but also deepen emotional connection with our brand. Your work will directly influence customer lifetime value, brand trust, and long-term growth.

Key Responsibilities

  • Retention Strategy Development
  • Craft and implement end-to-end retention marketing strategies that drive repeat purchases and improve customer lifetime value (CLV).
  • Remarketing Campaigns
  • Design and execute targeted email, SMS, and retargeting campaigns focused on re-engaging existing and lapsed customers.
  • Community Building
  • Build a tight-knit, high-value consumer community through personalized communication, loyalty programs, and surprise & delight initiatives.
  • Customer Experience & Support
  • Proactively handle and resolve queries from our repeat and high-value customers, ensuring a seamless, respectful, and delightful experience.
  • Lifecycle Marketing
  • Develop automated flows and sequences (welcome, post-purchase, win-back, etc.) tailored to different customer segments.
  • Data-Driven Optimization
  • Track, analyze, and optimize campaign performance; conduct A/B tests to improve email/SMS engagement and conversions.
  • Improve Internal Systems
  • Identify gaps in the customer journey and recommend systems/process improvements to enhance overall retention efforts.

Who You Are

  • 1–3 years of experience in retention or CRM marketing, preferably in a D2C or consumer brand.
  • Strong understanding of customer lifecycle, retention metrics, and remarketing strategies.
  • Hands-on experience with tools like Excel, EasyEcom, Shopify, or similar platforms.
  • Excellent communication skills; written and verbal.
  • Empathetic and consumer-obsessed, with a love for creating delightful brand moments.
  • Bonus: Passion for jewelry, spirituality, or wellness.

Why Join Us

  • Be part of a purpose-driven brand at the intersection of design and spirituality.
  • Lead retention initiatives in a high-growth, founder-led D2C startup.
  • Work with a small, passionate, and mission-oriented team.
  • Opportunity to directly shape customer experience and loyalty.

Who You'll Be Working With

As a Retention Marketer at Mesmerize India, you'll collaborate closely with cross-functional team members to ensure a seamless customer journey and maximize lifetime value. You'll be working with:

  • Performance Marketer – to align retention efforts with acquisition and paid media strategies.
  • Customer Support Lead – to understand customer pain points and enhance post-purchase experiences.
  • Operations Manager – to ensure fulfillment, logistics, and backend processes support a smooth retention journey.
  • SEO Specialist – to align content and organic efforts with customer engagement strategies.
  • Marketplace Ads Specialist – to ensure consistency in messaging and promotions across platforms.
  • Reporting To: Co-founder – working closely with leadership to shape customer loyalty and brand affinity.

  • Marketing Strategist

    7 hours ago

    Mumbai, Maharashtra, India lizlyncareers Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Job OverviewWe are hiring a creative individual as a Marketing Strategist to join our Marketing Department. As a Marketing Strategist, you are responsible for planning and implementing overall marketing strategies. You are also responsible for performing detailed market research for the clients. In addition to this, you should also monitor search engine...

  • Content Strategist

    5 days ago

    Mumbai, Maharashtra, India ClayCo. Cosmetics Private Limited Full time ₹ 5,00,000 - ₹ 12,00,000 per year

    Position:Content StrategistLocation:Lower Parel (West), MumbaiMode:On-site (Non-hybrid)Experience:3–7+ years of relevant experience in theBeauty Industryas a provenContent Strategist / Content HeadEducation:Any Graduate Content Strategist – ClaycoRole SummaryWe're looking for a content strategist + storyteller who can turn Clayco's skincare rituals and...

  • Brand Strategist

    7 days ago

    Mumbai, Maharashtra, India Unstoppable Full time ₹ 6,00,000 - ₹ 18,00,000 per year

    Position:Brand StrategistLocation:Andheri West, Mumbai (Onsite)Experience:2–5 years in a Creative/Branding AgencyIndustry Focus:Real Estate | BFSI | E-Commerce | FMCG | Skincare | WellnessAbout Unstoppable Creative AgencyWe're not your typical creative agency. We combine the power of neuroscience, storytelling, and strategy to help brands become...

  • Content Strategist

    1 week ago

    Mumbai, Maharashtra, India CeeQ Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Seeking a Dynamic Content strategist for a D2C brand based out of Mumbai.Job ResponsibilitiesCreative Leadership: Define and refine the brand's tone of voice; guide the marketing team on messaging consistency across platforms.Content Strategy: Craft compelling narratives for product launches, brand campaigns, retention initiatives, and collaborations.Copy...

  • Social Media Strategist

    5 days ago

    Mumbai, Maharashtra, India Digitactix Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Join Our Team at Digitactix We're Hiring a Social Media Strategist & Account LeadAre you a creative thinker who lives and breathes social media, loves ideating stories, and can lead campaigns from concept to execution?Digitactix is on the lookout for a dynamic Social Media Strategist & Account Lead to steer brands with strategy, creativity, and impact...

  • Senior Content Strategist for Creator Management Company

    7 hours ago

    Mumbai, Maharashtra, India fb6bce76-987e-4ba3-995b-53477f72092d Full time ₹ 80,000 - ₹ 1,20,000 per year

    Roster manages the hiring process for the top global creators and brands. Fixated, a creator management company working with some of the biggest and most ambitious creators in the world, is on the hunt for their Senior Content Strategist to lead channel growth and scale creator businesses We're helping them fill this position.If you're passionate about...

  • CRM Strategist

    5 days ago

    Mumbai, Maharashtra, India VML Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Role: CRM Strategist (Freelancer)Location: MumbaiDuration:2 monthsAbout Us:'VML, a WPP company is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our...

  • Social Media Strategist

    1 week ago

    Mumbai, Maharashtra, India Tinkle Comics Studio Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    About the RoleTinkle Comics Studio is looking for a Social Media Strategist who can strengthen and scale the digital presence of one of India's most iconic comic brands. This role is for someone who deeply understands the world of Tinkle, its characters, humour, and legacy - and can translate that into smart, engaging, high-quality content across...

  • Enterprise Growth Strategist

    7 days ago

    Mumbai, Maharashtra, India Weekday Full time ₹ 2,00,000 - ₹ 8,00,000

    This role is for one of our clientsIndustry: Alternative Dispute ResolutionSeniority level: Mid-Senior levelMin Experience: 4 yearsLocation: MumbaiJobType: full-time ₹2,00,000 - ₹8,00,000 a year We are seeking an experienced Enterprise Growth Strategist to lead business expansion initiatives, develop high-value enterprise partnerships, and drive...

  • Sr. Client Support Strategist

    2 days ago

    Mumbai, Maharashtra, India INK IN CAPS Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    We're looking for a highly motivated and experiencedSenior Client Support Strategistto join our team. The ideal candidate will have a proven track record of managing and growing multiple client accounts, with a strong preference for candidates from an agency background. This role requires a blend of strategic thinking, relationship-building, and a keen eye...