
Growth and Marketing Startegist
1 week ago
Eco Recycling Limited (Ecoreco) is India's pioneering and BSE-listed company in E-waste and lithium-ion battery recycling. Since 2005, we have led the mission of sustainable resource recovery through cutting-edge technology, responsible recycling, and secure data destruction. Headquartered in Mumbai, Ecoreco serves OEMs, corporates, governments, bulk consumers and institutions with end-to-end solutions in E-waste management, reverse logistics, data destruction, IT asset refurbishment and circular economy compliance.
Ecoreco has been at the forefront of sustainable recycling solutions and is proud to have been acknowledged by Hon'ble Prime Minister Shri Narendra Modi in his latest Mann Ki Baat address for our contributions to the sector.
Role Overview
We are looking for a strategic marketing professional who can take ownership of branding, content creation, SEO optimization, and go-to-market strategy for Ecoreco's subsidiary. This role is perfect for someone who enjoys working in a startup environment where they can create impact across multiple dimensions of growth.
Key Responsibilities
• Define and refine brand positioning, messaging, and market differentiation.
• Oversee SEO strategy to improve visibility and organic reach.
• Create and manage content pipelines (blogs, social media, pitch decks, marketing collaterals).
• Work with external partners (designers, developers, agencies) to ensure consistent branding.
• Drive early-stage go-to-market campaigns for customer acquisition and brand awareness.
• Track metrics and optimize strategy based on performance insights.
• Collaborate with leadership to shape long-term growth roadmap.
Eligibility Criteria
• 2–5 years' experience in digital marketing, branding, or growth strategy.
• Strong knowledge of SEO, content marketing, and digital campaigns.
• Ability to translate startup vision into marketing narratives that convert.
• Hands-on with tools like Canva, WordPress, Google Analytics, SEO tools.
• Excellent communication and storytelling skills.
• Prior startup experience is a plus.
Why Join Us?
• Shape the growth journey of a high-potential startup from the ground up.
• Freedom to experiment, innovate, and own end-to-end marketing.
• Direct exposure to branding, strategy, and business building.
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