Regional Marketing Industrial Manager

1 week ago

India Merck Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Overview

  • The Regional Industrial Marketing role for APAC incorporates voice of customer and market trends to the IND segment management process and translates segment strategy into an execution plan for sales.
  • With the responsibility of IND product portfolio focusing on Industrial Coating, Printing and Plastic applications, Laser Marking as well as Functional applications.
  • This position is expected to contribute to the development of new out of box concepts, techniques, and standards in regard to the Regional Marketing function. 
  • As an expert in his/her particular technical aspects,  this person develops solutions to complex problems which require the regular use of innovation ensuring solutions are consistent with organization objectives. 
  • As needed, this role has to also function in a project leadership role with entire project management in APAC.

Responsibilities include

  • Develop and implement the regional marketing strategy aligned with global and commercial objectives.
  • Collaborate with product management to support go-to-market strategies for new raw materials innovations
  • Initiate customer project and trace a progress of projects of sub-regions in APAC
  • Drive demand generation through targeted campaigns, events, webinars, digital channels and trade shows.
  • Create sales tools and training materials tailored to targeted campaigns / activities.
  • Design, develop, execute, track, analyze, report the performance of marketing campaigns, including social media reach out, managing the marketing budget
  • Take and drive accountability for activities, develop priorities and sales develop plans, own product launches and tech. training supported by InA, etc.,
  • Defend and grow market share thru marketing plans and programs for each product with strong collaboration with Sales, Technical, Product Management etc., take direct ownership of NPIs sales
  • Conduct market analysis to identify trends, customer needs, and competitive positioning.
  • Tailored & customized marketing support to key accounts to strengthen customer relationships
  • Collaborate closely with leadership to ensure marketing continuity and communication clarity of SUSONITY.
  • Maintain brand consistency across regional channels
  • Ensure proactive communication with stakeholders (customers, partners, and internal teams) throughout the transition.

Professional Experience:

  • 5-8 years of marketing experience in B2B industrial sectors such as specialty chemicals, raw materials, or manufacturing.  Marketing experience in plastic or printing or laser marking or all together industry are preferred.
  • Strong experience in go-to-market (GTM) strategy, particularly for new product introductions (NPIs).
  • Demonstrated ability to lead integrated demand generation campaigns (events, digital, trade shows, etc.) with measurable ROI.
  • Familiarity with cross-functional collaboration (Sales, Technical, Product Management) and ownership of product launch planning.

Education:

  • Bachelor's degree in marketing, Business Administration, or a related technical field (e.g., Chemistry, Engineering).

Key Skills:

  • Strategic planning, regional execution
  • Demand generation and campaign analytics
  • B2B product marketing and content development
  • Strong communication and presentation
  • Excellent communicator, able to work effectively across cultures and departments

  • Digital Marketing Agency

    3 weeks ago

    India E-commerce Marketing Manager Full time

    We’re Hiring: Marketing DirectorWe’re looking for a Marketing Director with vision, creativity, and strong leadership to join us in our next stage of growth.About UsWe’re a growing company in the field of [your industry – e.g. e-commerce, digital services, F&B, or tech]. For us, marketing isn’t just about advertising — it’s about storytelling,...

  • REGIONAL MANAGER

    4 weeks ago

    Guwahati, India D Kumar Group Full time

    Job Description Key Responsibilties - Regional Business Development: - Identify, develop, and expand business opportunities in Assam and the North-East region. - Build strong relationships with government departments, agencies, and clients. - Monitor competitor activities and market trends to design effective strategies. - Client & Stakeholder Management: -...

  • Digital Marketing Agency

    3 weeks ago

    India E-commerce Marketing Manager Full time

    We’re Hiring: Marketing Director We’re looking for a Marketing Director with vision, creativity, and strong leadership to join us in our next stage of growth. About Us We’re a growing company in the field of (your industry – e.g. e-commerce, digital services, F&B, or tech). For us, marketing isn’t just about advertising — it’s about...

  • Digital Marketing Agency

    3 weeks ago

    India E-commerce Marketing Manager Full time

    We’re Hiring: Marketing Director We’re looking for a Marketing Director with vision, creativity, and strong leadership to join us in our next stage of growth. About Us We’re a growing company in the field of (your industry – e.G. e-commerce, digital services, F&B, or tech). For us, marketing isn’t just about advertising — it’s about...

  • Regional Sales Manager- West

    2 weeks ago

    Thane, India Nirmal Industrial Controls Pvt Ltd Full time

    Job Description The ideal candidate will have sales and business development experience of 10 to 12 years in mechanical engineering/oil and gas sector. Qualification : Bachelor degree in Mechanical/ Instrumentation engineering. - Roles & Responsibilities: Develop and implement regional sales strategies aligned with company goals. - Achieve and exceed...

  • Regional Sales Manager

    3 weeks ago

    India Calyx London Full time

    Job Description Job Title: Regional Sales Manager Calyx London (Nail Cosmetics Division) Department: Sales & Marketing No of Position: 01 Location: Gujarat, India Salary: (Rs. 5.50 lac and above) No bar for right candidate Company Overview: Calyx London, a brand under the Makevale Group, U.K. , is a premium nail cosmetics line offering high-performance gel...

  • Regional Manager

    1 week ago

    India Spirax-Sarco Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Regional Manager - SalesTo deliver profitable and sustainable sales growth by adopting the strategy for the assigned region through collective efforts of the team and in line with the overall strategy and policies of Spirax Sarco IndiaFull P&L responsibilities for the region• To grow sales with targeted profitability within assigned region/area• To...

  • Regional Marketing Manager

    1 week ago

    NMIMS Centre for Distance & Online Education, Mumbai, India Foundation SVKM Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    DescriptionAbout UsWe are SVKM's NMIMS Centre for Distance and Online Education (NCDOE) - India's Premier Institution for with core focus on Distance & Online learning. Visit us at  for more information. Job TitleRegional Marketing ManagerReports toHead - MarketingJob PurposeAs a Regional Marketing Manager, you will be responsible for developing and...

  • Regional Manager

    1 week ago

    Mumbai, Maharashtra, , India ENH iSecure Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Regional Sales Manager Position:Regional Sales Manager Location: Mumbai & Bangalore Reports to: Director - Sales About ENH iSecure ENH iSecure is a premier cybersecurity company in India, specializingexclusively in Identity and Access Management (IAM) solutions. As resellers andprofessional services partners for globally recognized solutions likeSailPoint,...

  • Regional Sales Manager

    4 days ago

    Bengaluru, India Turno Full time

    Job Description Job Summary: We are seeking a dynamic and results-driven Regional Sales Manager (RSM) to lead and grow our 3-wheeler vehicle sales across a defined region in South. The ideal candidate will be responsible for dealer management, regional business development, market penetration, and leading a high-performing field sales team to meet volume,...