Lead Generation Specialist

3 days ago

Gurgaon, Haryana, India SPIREDGE Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Company Description

SPIREDGE
is an authorized channel partner of
ANSYS
, delivering cutting-edge simulation software, technical support, and training to a wide range of industries. Backed by deep manufacturing knowledge and product development expertise, we empower our clients to design products that are safe, sustainable, and deliver an exceptional user experience.

Role Summary

As a
Lead Generation Specialist
, you will play a vital role in building SPIREDGE's sales pipeline by identifying, qualifying, and nurturing prospects in
North and East India
. You will be responsible for researching target industries, engaging potential customers, and creating opportunities for the sales team to drive revenue growth. This is a front-end role focused on
prospecting and lead qualification
, not deal closure.

Location:
Gurgaon, Haryana

Type:
On-site, Work from Office

Key Responsibilities

  • Research and identify potential clients across manufacturing and product development industries.
  • Generate qualified leads through cold calling, email campaigns, LinkedIn outreach, and industry databases.
  • Maintain and update a robust lead pipeline using CRM tools.
  • Work closely with the business development team to schedule meetings, demos, and workshops.
  • Qualify leads by understanding customer needs, budgets, and timelines.
  • Support marketing campaigns with targeted outreach and follow-ups.
  • Track industry trends and competitor activities to refine lead generation strategies.
  • Provide regular reports on lead status, pipeline health, and conversion metrics.

Qualifications

  • Bachelor's degree in Engineering, Business Administration, or a related field.
  • Minimum 1 year of experience in lead generation, inside sales, or telemarketing—preferably in engineering/software solutions.
  • Familiarity with ANSYS or other engineering simulation tools (a plus, not mandatory).
  • Strong communication and interpersonal skills with the ability to engage engineers and decision-makers.
  • Proficiency in using CRM platforms and lead generation tools.
  • Self-motivated, target-oriented, and detail-driven.
  • Willingness to travel locally for events or initial prospecting, if required.

What We Offer

  • A high-impact role with opportunities to transition into business development/sales roles.
  • Exposure to leading-edge simulation technology and world-class clients.
  • Collaborative work environment with supportive leadership.
  • Competitive compensation with performance-based incentives.

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