Performance Marketing Manager
1 week ago
Company Description
Footprynt is passionate about the power of social media and micro influencers, content seeding and content promotion,. Our experienced team is dedicated to your needs, providing services from identification of the right campaign strategy, measuring engagement metrics, to calculating ROI. We are legally registered as Padhchin IT and Marketing Services Private Limited.
Role Description
We are looking for a Performance Marketing Specialist with proven expertise in scaling e-commerce and D2C brands through data-driven advertising strategies. The ideal candidate has hands-on experience managing Amazon Ads, Meta (Facebook & Instagram), and programmatic ad networks, with a strong focus on maximizing ROAS (Return on Ad Spend) and building full-funnel growth strategies.
Most Important - Well versed with Technology Updates in the domain
Qualifications
- Should have lead strategy and execution for programmatic media buying, ensuring technology is leveraged effectively across DSPs and ad networks
- Minimum 5+ years of experience experience in performance marketing, with a focus on Amazon Ads and Meta campaigns
- Proven track record of driving growth for e-commerce and/or D2C Deep understanding of ROAS strategy and how it aligns with the broader marketing funnel
- Strong knowledge of programmatic advertising, DSPs, and ad tech platforms
- Should have a sporting habit (play football, cricket, tennis or any other sport once a week at least; running is good as well, pickleball does not qualify it isn't a sport)
- Engineer or Graduate from any field will be treated equally
Salary
- Market Standards
- Great Bonus
Location
- Mumbai (Hybrid model)
Employment Type
Full-time
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