Marketing Agency Sales Development Representative

Bangalore, India

We are seeking a highly driven Sales Development Representative with Inside Sales responsibilities (30%) to join our growing Business Development team at Position2 in Bangalore. This hybrid role (70% SDR / 30% ISR) will be pivotal in building and nurturing a qualified pipeline for our creative and tech-enabled marketing solutions, with a focus on enterprise and mid-market clients across global markets, particularly the United States.

The ideal candidate will bring 5–7 years of proven success in prospecting, outreach, lead nurturing, and early-stage pipeline creation for creative service firms, digital agencies, or marketing solution providers. The candidate must be a self-starter, disciplined, and conscientious professional who thrives in a fast-paced, metrics-driven environment.

As an SDR, you will focus on research-driven prospecting, multi-channel outreach (email, phone, LinkedIn, social media), and qualifying opportunities against ICP criteria. As an ISR, you will engage deeper with mid-funnel prospects, deliver impactful presentations, and support proposal and closing activities in collaboration with the VP of Business Development.

This is a high-visibility role for a motivated sales professional who wants to grow into a senior business development position. The successful candidate will be rewarded with a competitive fixed CTC and lucrative commission structure, while gaining exposure to cutting-edge marketing technologies, AI-driven solutions, and enterprise-level client engagements.

• Leverage AI tools and platforms (e.g., LinkedIn Sales Navigator with AI insights, ZoomInfo, Apollo, , ChatGPT-based research assistants) to identify, prioritize, and qualify high-potential accounts.
• Use AI-driven analytics to segment accounts, personalize outreach, and optimize timing of prospect engagement.
• Drive multi-channel prospecting (AI-powered email sequencing, intelligent calling, LinkedIn automation, social media outreach, event-trigger alerts) to consistently generate qualified meetings.
• Nurture leads through structured cadences, engaging content, and AI-assisted personalization to increase response and conversion rates.
• Conduct discovery calls, needs assessment, and articulate Position2's value proposition effectively to global prospects.
• Support proposal creation and early-stage deal motions, collaborating closely with the VP of Business Development.
• Maintain accurate and AI-optimized CRM hygiene, using predictive insights to flag high-propensity opportunities.
• Analyze performance data (open rates, call connects, pipeline velocity) and use AI dashboards to improve prospecting efficiency.
• Collaborate with marketing to execute account-based campaigns, tailoring messaging through AI-driven audience insights.
• Stay updated with emerging AI tools in the sales tech stack, continuously experimenting with ways to increase pipeline creation efficiency by 20–30%.

Relevant Experience: 5–7 years in Services Sales, Business Development, or Inside Sales roles at digital agencies, IT services, creative service firms, or SaaS/MarTech providers. Total experience – 10+ years.

• Exceptional communication is a must.
• Proven success in building pipeline for creative/digital service firms.
• Hands-on with prospecting tools (LinkedIn Sales Navigator, , ZoomInfo, AI assistants).
• Confident, polished communicator with a global mindset.
• Comfortable with metrics-driven sales culture.
• Keen to grow into senior BD roles.
• Past hands-on experience as a motion designer, copywriter, graphic designer, or client strategist will be a strong plus — ensuring the candidate can better understand, position, and sell creative and tech-enabled marketing services.