National Sales Manager

2 weeks ago


Kolkata, West Bengal, India Linc Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Role & responsibilities

Key Accountabilities: (including but not limited to :)

  • Clear focus on GT, MT, Institutional sales Channels to build Distribution, Visibility and volumes.
  • Developing and implementing strategies to achieve business goals and objectives.
  • Overseeing the domestic sales day-to-day operations, including managing budgets, resources.
  • Monitoring market and industry trends to determine business opportunities and Strategies.
  • To facilitate the Sales team for achievement of Annual Business Plan (ABP), increase in distribution, visibility and market share.
  • Guide the Sales team for establishing Sales Targets - Brand wise Value & Volume as per ABP.
  • Ensure optimum use of tools and software.
  • Coordinate sales activities and policies to enhance revenues; oversee all sales related events.
  • Monitor market trends on a regular basis; prepare sales fore casting; analyze sales figures to determine business growth potential;
  • Initiate and action Sales Promotion Schemes in coordination with Marketing Dept.
  • Identify and develop potential markets and segments. Appoint new Distributors and Dealers.
  • Guide and mentor the sales team to achieve targeted sales & collection.
  • Develop and implement an effective sales plan.
  • Attract, retain, train and motivate an effective sales force;
  • Monitor performance reporting systems
  • Ensure periodic MIS Reports are prepared and submitted by all team members.
  • Interface with Marketing on sales related issues.
  • Ensure that all sales related processes adhere to internal standards and requirements.

Preferred candidate profile

Education/Qualifications, Experience, Knowledge/Skills , Behaviours

Education/Qualifications

Bachelor Degree with Post Graduate qualification in Sales & Marketing Management.

Experience

  • 10+ years in leadership role in sales & marketing in FMCG/Manufacturing/Stationery Industry. Demonstrated track record of success and performance.
  • Team Handling (Direct Reportees 15+ & Indirect Reportees 400+)
  • Business Volume 400cr+
  • Experience Pan India or at least 3 zones.

Knowledge/Skills

  • Thorough knowledge of marketing principles, sales & business development;
  • Ability to understand changing market dynamics and translating them into actionable strategy;
  • Ability to set-up effective metrics and business processes;
  • Ability to work on own initiative, prioritize work, adhere to deadlines and take day-to-day operational decisions.
  • Good written communication and presentation with ability to prepare concise, accurate and focused reports and presentations.
  • Keen commercial sense and awareness.

Behaviours

  • Team player, able to lead and participate.
  • Ability to establish credibility and influence.
  • Ability to work cooperatively and in collaboration with other stakeholders and colleagues.
  • Capable of resolving differences without conflict.
  • High level of integrity and dependability.


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