CPL Manager – International
2 days ago
Company Description
Interscope Ads
is a globally oriented, data-driven performance marketing agency headquartered in Delhi.
We partner with leading brands to elevate visibility, boost user engagement, and maximize ROI through measurable growth strategies.
Our expertise spans user acquisition, multi-channel campaigns, and 360° measurable strategies to ensure complete visibility and accountability. With a focus on real results, we drive conversions and long-term value—scaling campaigns across geographies with local insights and precision targeting.
Role Description
This is a
full-time, on-site
role in
New Delhi
for a
CPL Manager – International (Internship / Entry-Level)
.
The CPL Manager will be responsible for managing
international cost-per-lead (CPL) campaigns
, optimizing performance across various markets and platforms, and collaborating with the marketing team to achieve user acquisition targets globally.
Daily tasks will include tracking campaign performance, analyzing data, optimizing budgets, and implementing strategies to improve ROI. The role also involves coordinating with international clients and partners to ensure transparency, quality, and timely delivery.
Key Responsibilities
- Assist in managing
CPL campaigns
across global affiliate and direct advertiser networks - Monitor
lead quality, volume, and cost efficiency
across international geographies - Coordinate with internal teams for
tracking setup, reporting, and campaign delivery - Analyze campaign performance data to identify trends and optimization opportunities
- Research and onboard new publishers, affiliates, and traffic sources
for lead generation - Ensure
compliance, quality control, and performance consistency
across all campaigns
Requirements
- Bachelor's degree (Marketing, Business, or related field preferred)
- Strong analytical and communication skills
- Basic understanding of digital marketing metrics (CPL, CPA, CTR, ROI, etc.)
- Proficiency in Excel / Google Sheets and campaign performance dashboards
- Passion for performance marketing and data-driven decision making
- Fresh graduates or candidates with up to 6 months of experience
are encouraged to apply
To Apply:
Send your CV
and a brief introduction to
with the subject line "Application – CPL Manager Internship (International)"
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