Lead Generation Specialist

4 days ago

Remote, India Innovative Web Full time ₹ 2,40,000 - ₹ 4,80,000 per year

About Us

Innovative Web is a full-service Digital Agency specialising in delivering transformative digital solutions, including Website Development, SEO, Branding, Graphic design, and Digital Marketing. We partner with businesses to drive their growth and visibility online. We are looking for a self-motivated and highly skilled individual to spearhead our and our customers' outbound lead generation efforts across multiple channels.

The Role

We are seeking an experienced and metrics-driven Business Development & Outreach Manager to be the primary driver of our sales pipeline. This role focuses on high-volume, targeted outreach across professional platforms, freelance marketplaces, and direct email campaigns to secure qualified leads and new client contracts for our agency services.

Key Responsibilities

Platform Management & Bidding (Upwork/Freelancer)

  • Source and qualify new business opportunities daily across freelance platforms like Upwork and Freelancer.
  • Develop and write highly compelling, customised proposals and bids that showcase the agency's expertise in Website Development, SEO, and Branding.
  • Master the platforms' algorithms and competition to maintain a high proposal-to-interview conversion rate.

Professional Outreach (LinkedIn)

  • Design and execute targeted LinkedIn lead generation campaigns, utilising tools like Sales Navigator for in-depth prospect research.
  • Craft personalised connection requests and outreach sequences to engage high-value prospects (e.g., Marketing Managers, CEOs, Business Owners) that align with our Ideal Client Profile (ICP).
  • Systematically nurture new connections and transition them into qualified sales conversations.

Email Campaign Execution (Cold & Nurture)

  • Plan, create, and manage outbound cold email campaigns to target segmented prospect lists for specific agency services.
  • Develop nurture email sequences to engage non-responsive leads and move them down the sales funnel.
  • Manage email deliverability, A/B test subject lines, body copy, and CTAs to maximize open and reply rates.

Sales Pipeline & Reporting

  • Serve as the initial sales qualifying agent, conducting discovery calls and clearly presenting the agency's suite of services.
  • Negotiate preliminary project scopes and hand off fully qualified leads and sales opportunities to the closing team.
  • Track all activities and measure KPIs (e.g., Reply Rate, Lead Quality, MQL to SQL Conversion Rate) within the CRM system.

Qualifications

Required

  • 2+ years of direct experience in B2B lead generation, sales, or business development.
  • Proven track record of success in generating leads/closing deals on competitive freelance platforms (Upwork, Freelancer).
  • Expertise in LinkedIn Sales Navigator/Outreach and cold/nurture Email Campaign management (experience with tools like Mailchimp, HubSpot, is a strong plus).
  • Exceptional written and verbal communication skills, with a mastery of persuasive and professional B2B copywriting.
  • Strong understanding of digital agency services (SEO, Web Dev, Branding) to effectively qualify leads.

How to Apply

Interested candidates should submit their resume and a brief cover letter outlining their biggest success metrics from Upwork/Freelancer, LinkedIn, OR a cold email campaign

Job Type: Full-time

Pay: ₹25, ₹40,000.00 per month

Work Location: Remote

  • Lead Generation Specialist

    10 hours ago

    Remote, India Naaz Cosmetics Full time ₹ 1,00,000 - ₹ 1,20,000 per year

    Lead Generation Specialist (Commission-Based | Part-Time)Company: Naaz CosmeticsLocation: Remote (Work From Home)Job Type: Part-Time | Commission-BasedAbout UsNaaz Cosmetics is a growing beauty and skincare brand offering high-quality natural products, including our best-selling Multani Mitti Powder. We are passionate about promoting natural beauty and are...

  • Lead Generation Specialist

    6 days ago

    Remote, India Innoira Full time ₹ 12,00,000 - ₹ 26,40,000 per year

    Job Description: Lead Generation SpecialistLocation: India (Onsite/Remote/Hybrid as per company policy)Experience: Fresher – 2 yearsQualification: Minimum Bachelor's degreeRole OverviewWe are seeking an enthusiastic and detail-oriented Lead Generation Specialist to join our team. The ideal candidate will be responsible for identifying, researching, and...

  • Lead Generation Specialist

    1 week ago

    Remote, India Super Scholar Full time ₹ 3,60,000 - ₹ 4,20,000 per year

    Job Title: Lead Generation SpecialistLocation: RemoteSalary: ₹30,000 – ₹35,000 per monthCompany: Neuraleap HireAbout Us:Neuraleap Hire is a fast-growing recruitment firm helping companies across industries find the right talent. We partner with businesses to deliver customized hiring solutions.Role Overview:We are hiring a Lead Generation Specialist...

  • Lead Generation Specialist

    2 weeks ago

    Remote, India Neurabit Solution Full time ₹ 14,40,000 - ₹ 72,00,000 per year

    Job Description: Lead Generation & Deal Closing SpecialistAbout Neurabit SolutionsNeurabit Solutions is a dynamic and innovative service-based company specializing in cutting-edge technology solutions. We build AI products, custom web and mobile applications, and provide expert IT consulting to help our clients solve complex challenges and achieve their...

  • Lead Generation Specialist

    1 week ago

    Remote, India JACHOOS TECHNOLOGIES PRIVATE LIMITED Full time ₹ 3,00,000 - ₹ 6,00,000 per year

    Job description:Job Title: Lead Generation Specialist (Cloud Services / Hosting / IT Solutions)Job Type: Remote / Full-TimeExperience Required: 3–6 Years1. Skills and ExperienceMust-Have:· Proven experience in lead generation, ideally in the hosting or cloud services industry.· Understanding of cloud infrastructure concepts (IaaS, SaaS, VPS, Dedicated...

  • Lead Generation Specialist

    6 days ago

    Remote, India SHOWKASE HOUSE Full time ₹ 1,20,000 - ₹ 2,40,000 per year

    About UsWe are a fast-growing influencer and artist management company in India, working with leading creators, celebrities, and brands. We create powerful collaborations, campaigns, endorsements, and events that connect artists with the right opportunities.Role OverviewWe are seeking a Lead Generation Specialist to support our business growth by finding and...

  • Lead Generation Specialist Intern

    2 weeks ago

    Remote, India Atticbits Full time ₹ 60,000 - ₹ 1,20,000 per year

    Location: Remote (Work from Home)Company: AtticBits Solutions Private LimitedAbout Us:AtticBits Solutions is a technology services company with 6+ years of experience delivering full-stack web development, workflow automation, CRM integrations, and AI-driven solutions for global clients. We are looking for a motivated intern to join our business development...

  • Market Research Specialist and Lead Generation Specialist

    7 hours ago

    Remote, India Paramita Tech Private Limited Full time ₹ 3,60,000 - ₹ 4,20,000 per year

    Official Website: Job Title: Market Research Specialist and Lead Generation SpecialistLocation: RemoteCompany: Ighty Support / Paramita TechExperience : 6 years plus with B2B service industry knowledge for USThe Market Research Specialist will be responsible for generating new business opportunities and building relationships with potential clients. This...

  • Market Research and Lead Generation Specialist

    1 week ago

    Remote, India Paramita Tech Private Limited Full time ₹ 3,60,000 - ₹ 5,40,000 per year

    Official Website: Job Title: Market Research Specialist and Lead Generation SpecialistLocation: RemoteCompany: Ighty Support / Paramita TechExperience : 8 years plus with B2B service industry knowledge for USThe Market Research Specialist will be responsible for generating new business opportunities and building relationships with potential clients. This...

  • Lead Generation Specialist

    33 minutes ago

    Remote, India Paramita Tech Private Limited Full time ₹ 3,60,000 - ₹ 4,20,000 per year

    Official Website: Job Title: International Sales Executive (BDE) USALocation: RemoteCompany: Ighty Support / Paramita TechExperience : 3 years plus with B2B service industry knowledge for US onlyThe Sales/Outreach Specialist will be responsible for generating new business opportunities and building relationships with potential clients. This role involves...