Offline Marketing Executive

1 week ago


Bengaluru Karnataka, India Deft Designs Pvt Ltd Full time

We're Hiring

**Bella Designs**, a leading interior design company. We are looking for a detail-oriented and motivated Marketing Executive to join immediately.

**Role Overview**

We are seeking a dynamic and results-driven **Offline Marketing Executive** to spearhead our offline brand presence, customer engagement initiatives, and partnership programs. You will be responsible for executing marketing strategies that build awareness, generate leads, and support the overall growth of our interior design business through offline channels.

**Roles and Responsibilities**
- Plan and execute offline marketing campaigns including events, exhibitions, roadshows, and showroom promotions.
- Develop partnerships with real estate developers, architects, builders, and lifestyle brands for cross-promotions and lead generation.
- Manage the production and distribution of physical marketing materials (brochures, standees, flyers, etc.).
- Monitor, analyze, and report on campaign performance and ROI.
- Coordinate with design and content teams to ensure brand consistency across all offline assets.
- Organize and oversee BTL (Below The Line) activities in high footfall areas like malls, gated communities, and co-working spaces.
- Liaise with vendors and agencies for print, event setups, and promotional giveaways.
- Gather market intelligence and competitor insights to refine offline strategies.
- Track customer engagement and assist in lead handover to the sales team.

**Requirements**:

- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 2+ years of experience in offline/B2C marketing, preferably in interior design, real estate, or lifestyle domains.
- Strong organizational and project management skills.
- Excellent verbal and written communication abilities.
- Ability to work independently and in a team-oriented environment.
- Comfortable with fieldwork and flexible with travel as required.
- Knowledge of local market dynamics and customer preferences is a plus.

**How to Apply**:
Best Regards

Shruthi

Bella Designs

Pay: ₹25,000.00 - ₹30,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Paid sick time
- Paid time off
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

Application Question(s):

- How many years of experience in Offline Marketing ?
- Do you have any experience in BTL Marketing ?
- Do you have any prior experience working in Interior designing, real estate or construction based companies ?
- Would be able to reliably commute/ relocate to HSR Layout sector 4 for the job ?
- Have you completed Bachelors/Masters ?
- Are you an immediate joiner ?

Work Location: In person



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