Offline Marketing Executive

2 weeks ago


Magadi Road Bengaluru Karnataka, India Aanvii Hearing SOlutions Pvt Ltd Full time ₹ 3,60,000 - ₹ 5,40,000 per year

An offline marketing manager is a professional responsible for planning, executing, and overseeing traditional (non-digital) marketing strategies to promote a brand, product, or service. They focus on strategies that don't rely on the internet or digital channels. Some key responsibilities of an offline marketing manager include:

Responsibilities:

Developing Marketing Campaigns:

Create and implement offline marketing strategies, including print advertisements, direct mail, billboards, radio, TV, and events.

Event Planning and Management:

Organize and manage offline promotional events, trade shows, product launches, sponsorships, and experiential marketing activities.

Brand Strategy and Positioning:

Ensure that offline campaigns align with the company's overall brand strategy and image.

Budget Management:

Oversee marketing budgets for offline activities and allocate resources effectively to achieve the best ROI.

Team Collaboration:

Work with other marketing, sales, and creative teams to develop content, materials, and promotions for offline channels.

Customer Engagement:

Use offline strategies to build relationships with customers, increase brand awareness, and drive sales through physical touchpoints.

Tracking and Reporting:

Measure the performance of offline marketing efforts, gather data, and analyze campaign effectiveness to make improvements.

Key Skills:

Strong understanding of traditional marketing channels (TV, radio, print, etc.)

Excellent project management and organizational skills.

Ability to work within a budget.

Effective communication and negotiation skills.

Creativity and strategic thinking.

Data analysis and report generation.

Job Type: Permanent

Pay: ₹25, ₹45,000.00 per month

Language:

  • English (Preferred)

Work Location: In person



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