Institutional & HORECA Sales - Fmcg Food

4 days ago

Bengaluru, India Patrika Group Full time

**Prerequisite**:

- Should have relevant FMCG FOOD experience.
- Minimum 2 years of prior experience in HORECA / B2B / Institutional sales.
- Proven success track record.

**Key Responsibilities**:

- Deliver Revenue of Institutional Channel / HORECA / B2B.
- Aim for Strategic business objectives and develop/maintain long-term strategic relationships with new Institutional/B2B accounts.Enhancing institutional/corporate sales by interacting with all top customers in FMCG, Airlines, QSRs, Airports, and HORECA suppliers.
- Research prospective accounts, map potential industry-wise Institutional customers. Identifying new markets and addressing their needs through existing products or developing customized products as per specific requirements in collaboration with Marketing/Quality/Supply Planning teams.
- Developing the whole go-to market strategy through Channel Partners to expand the market presence.
- Constant portfolio innovation and optimization to improve profitability by collaborating with relevant internal stakeholders
- Training and Development of BDM team - Product Knowledge and Pricing, Negotiation Skills, Customer Relationship Management, Ways of Working, Competition tracking, etc.
- Coordination with internal teams to ensure operational excellence, smooth functioning of defined SOPs, deliver agreed service timelines, maintaining financial hygiene across all regions.
- Pro-actively identifying & resolving problems, controlling costs, maximizing productivity & delivering profitable business logistics, distribution, and multi-location delivery as and when required.

**Salary**: ₹600,000.00 - ₹960,000.00 per year

**Benefits**:

- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Experience**:

- Food Brand Sales: 2 years (preferred)

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