
Data-Driven Customer Engagement Specialist
2 weeks ago
Job Opportunity:
Salesforce Marketing Cloud Developer
We are seeking a skilled and experienced Salesforce Marketing Cloud developer to play a critical role in enhancing customer engagement and delivering measurable business impact through personalized data-driven customer journeys.
- Develop, configure, and deploy solutions in Salesforce Marketing Cloud (Journey Builder, Email Studio, Automation Studio, Mobile Studio, etc.)
- Implement personalization and dynamic content strategies using Salesforce Personalization/Interaction Studio or equivalent personalization tools
- Build and optimize customer journeys, triggered campaigns, and cross-channel automations to drive customer engagement
- Collaborate with marketing, CRM, and technology teams to translate business requirements into scalable SFMC solutions
- Integrate SFMC with Salesforce Sales/Service Cloud and other enterprise systems through APIs and connectors
- Ensure compliance with best practices for data security, privacy, and deliverability
- Provide technical guidance, troubleshooting, and support for campaign execution
Key Qualifications & Skills:
- 3–4 years of hands-on experience in Salesforce Marketing Cloud development
- Strong experience with Journey Builder, Email Studio, Automation Studio, and Mobile Studio
- Experience with personalization platforms (Salesforce Personalization/Interaction Studio preferred)
- Proficiency in AMP script, SSJS, SQL for advanced customization and segmentation
- Knowledge of API integrations between SFMC and external systems
- Familiarity with Salesforce CRM (Sales/Service Cloud) is a plus
- Strong problem-solving skills and ability to work in a fast-paced environment
- Salesforce Marketing Cloud Developer / Consultant certification preferred
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