Strategic Marketing Lead
1 month ago
**Job Title:** Marketing Manager
**Job Overview:
At Rooman Technologies Pvt Ltd, we are seeking a skilled marketing professional to lead our end-to-end marketing efforts and promote our programs. This is an exciting opportunity to showcase your expertise in high-level strategic planning, messaging, branding, digital campaigns, and lead management.
**Key Responsibilities:
- Develop and execute comprehensive marketing strategies to ensure program visibility and success.
- Work with cross-functional teams to create engaging marketing materials, including brochures, landing pages, and videos.
- Design and implement lead nurturing email sequences with Subject Matter Experts (SMEs) and Ops teams.
- Plan and launch targeted ad campaigns on Google and social media platforms.
- Engage with influencers and external partners for program promotion.
- Collaborate with the sales team to nurture non-converting leads.
**Qualifications:
- Bachelor's degree in Marketing or related field; MBA is a plus.
- 5+ years in digital marketing, preferably in the education sector.
- Proven track record in leading marketing campaigns and knowledge of digital ad platforms, email marketing, and social media.
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