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Strategic Digital Marketing Lead

2 months ago

Bengaluru, Karnataka, India GharOffice Full time

GharOffice seeks a Strategic Digital Marketing Lead to spearhead our online presence and drive business growth.

Job Overview

We are a dynamic company looking for an experienced marketing professional to lead our digital marketing efforts. As a key member of our team, you will be responsible for developing and implementing comprehensive marketing strategies that increase brand awareness and drive sales.

About the Role

The successful candidate will have a proven track record in digital marketing, including SEO/SEM, email marketing, and social media management. You will be proficient in Google Analytics, Google AdWords, and CRM software such as Salesforce. Your excellent analytical skills will enable you to interpret marketing data and make informed decisions.

Key Responsibilities

  • Develop and implement digital marketing strategies to increase brand awareness and drive sales.
  • Analyze market and consumer behavior trends to adjust our strategies and campaigns for better engagement.
  • Coordinate with our sales team to align marketing strategies with sales objectives.
  • Produce and manage engaging content for our website, blogs, and newsletters.
  • Track the effectiveness of our marketing campaigns and report findings to the senior marketing team.

Required Skills and Qualifications

  • Bachelor's degree in marketing, business administration, or a related field or equivalent experience or training.
  • Proven experience in digital marketing, including SEO/SEM, email marketing, and social media management.
  • Proficiency in Google Analytics, Google AdWords, and CRM software such as Salesforce.
  • Excellent analytical skills for interpreting marketing data and making informed decisions.
  • Solid project management skills and the ability to oversee multiple campaigns simultaneously.

Compensation Package

We offer a competitive salary range of $80,000 - $110,000 per annum, depending on experience and qualifications. This includes a base salary of $80,000, plus additional compensation based on performance targets.