Rural Banking Relationship Development Manager

3 weeks ago


Bhopal, Madhya Pradesh, India IDFC FIRST Bank Full time

Job Title: Rural Banking Relationship Development Manager

Business: Retail Banking - Rural

Function/ Department: Rural Sales

Job Purpose:

The role entails deepening relationships with rural banking customers and ensuring best-in-class service. The role bearer is responsible for supporting the Relationship Manager in identifying business owners/entrepreneurs and assessing their business loan needs.

Roles & Responsibilities:

Map household needs in villages and areas allocated

Conduct end-user checks post loan disbursal

Assess and evaluate client needs and generate new revenue sources through cross-selling opportunities

Contribute to penetration of liabilities business in rural markets through lead generation and account opening

Achieve individual and branch sales goals through new business sales, referrals, and relationship retention

Monitor accurate documentation of loans and savings accounts

Coordinate with operations officers for timely and accurate data entry

Secondary Responsibilities:

Ensure compliance with bank requirements

Conduct field audits and customer verifications

Monitor market intelligence and benchmark best practices in competitor banks

Implement process changes to improve service efficiency and quality

Support implementation of livelihood advancement and community development initiatives



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