Customer Growth Marketing Strategist

6 days ago


Noida Delhi NCR, India beBeeMarketing Full time ₹ 1,55,11,000 - ₹ 2,11,04,000
Job Description

We are seeking a strategic marketing professional to own the development and execution of initiatives that drive growth within our existing customer base.

  • Owning new generation within existing customers through tailored strategies and targeted programs
  • Identifying whitespace and prioritizing accounts to drive pipeline growth within our customer base
  • Analyzing contract data, product usage, and customer success feedback to uncover whitespace across our solutions portfolio
  • Developing an account-scoring model to surface high-potential opportunities for cross-sell/upsell marketing

In close collaboration with Customer Success, you will identify whitespace, prioritize strategic accounts, and develop marketing programs that effectively address each customer's evolving needs. By leveraging the right channels and tactics from content marketing to event-based engagement, you will build awareness and demand for our additional solutions, fueling revenue growth.

A Day in the Life
  1. Strategize and execute new-generation initiatives
  2. Drive whitespace identification and account prioritization
  3. Lead data analysis and insights
  4. Develop impactful account-scoring models
  5. Collaborate on cross-sell/upsell strategies
  6. Promote thought leadership through new-form content
  7. Leverage events and conferences for marketing
  8. Implement digital campaigns and account-based marketing (ABM)
  9. Optimize marketing efforts with data-driven insights
  10. Foster cross-functional synergy
  11. Cultivate customer advocacy and high-impact content


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