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Marketing Strategist
2 weeks ago
**Job Title**: Marketing Strategist
**Location**: Okhla, Delhi
**Job Summary**:
We are seeking a dynamic and results-driven Marketing Strategist to join our team. The Marketing Strategist will be responsible for developing, executing, and optimizing marketing campaigns and strategies across various platforms. This role requires a deep understanding of market trends, customer insights, and brand positioning to drive business growth and enhance brand visibility.
**Responsibilities**:
- Strategic Planning: Develop and implement creative sales strategies to capture potential customers in the memory, SSD, pen drive, and micro SD and other components markets
- Market Analysis: Analyze market trends and segment customers based on their needs and potential for conversion.
- Customer Database Management: Build, categorize, and manage a comprehensive customer database to streamline the conversion process.
- Targeted Marketing: Craft compelling marketing messages for initial contact and follow-up engagements to maximize customer conversion rates.
- Performance Tracking: Monitor and report on the effectiveness of marketing campaigns and sales strategies, making adjustments as needed to achieve targets.
**Key Skills**:
- **Creative Thinking**: Ability to think outside the box and develop innovative marketing strategies.
- **Sales Strategy Development**: Proven experience in structuring and implementing effective sales plans.
- **Customer Segmentation**:Skill in analyzing customer bases and categorizing them for targeted marketing.
- **Database Management**:Proficiency in organizing and managing customer databases.
- **Effective Communication**: Strong ability to craft and deliver engaging marketing messages.
- **Customer Conversion**: Demonstrated success in converting potential leads into customers swiftly and efficiently.
- **Industry Knowledge**: Understanding of the memory, SSD, pen drive, and micro SD card markets, particularly in B2B sectors.
- **Relationship Building**: Excellent interpersonal skills to build and maintain relationships with key stakeholders in corporate and government sectors.
**Qualifications**:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in marketing and sales, preferably in the memory and storage industry.
- Proven track record of successful B2B sales and customer conversion.
- Strong analytical and problem-solving skills.
- Excellent communication and presentation skills.
- Proficiency in CRM software and market.
Schedule:
- Day shift
**Education**:
- Bachelor's (required)
**Experience**:
- Marketing: 4 years (required)
- B2B sales: 4 years (required)
- CRM software: 4 years (required)
**Language**:
- English (required)
Work Location: In person