Product Marketing Manager

4 weeks ago

Bengaluru, Karnataka, India Power Integrations Full time

About the Role

We are seeking a highly skilled Product Marketing Manager to join our team at Power Integrations. As a Product Marketing Manager, you will be responsible for driving demand creation and implementing the product marketing strategy for motor drive solutions.

Key Responsibilities

  • Develop and execute product marketing plans to drive demand and revenue growth for motor drive solutions.
  • Collaborate with cross-functional teams to gather market intelligence and identify opportunities for growth.
  • Articulate regional specific use cases and needs, and define next generation product features.
  • Develop technical documents, application notes, and papers to support product marketing efforts.
  • Represent the company at local conferences and forums to establish thought leadership and build relationships with customers and partners.
  • Visit customers and distribution partners to collect market and technology information, and establish long-term business relationships.
  • Identify and create value propositions for new high-value opportunity markets, and provide training and collateral to sales teams for effective sales.
  • Manage the technical and commercial information flow between local teams and headquarters.
  • Define and align marketing activities, including trade shows and advertising, in cooperation with MarCom and Marketing.
  • Train channel partners, customers, and local sales organizations.

Requirements

  • University degree or University of Applied Science degree.
  • 8 years of relevant experience.
  • Good technical understanding of motor technologies, motor control algorithm techniques, and motor drive solutions.
  • Proven ability to handle major accounts projects from promotion to production while interfacing with different teams.
  • Good command of spoken and written English.
  • The position requires domestic and some international travel.

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