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Product Marketing Manager - IT
Teamware Solutions - A division of Quantum Leap Co is seeking a skilled Product Marketing Manager to lead the success of Express for priority markets within Asia Pacific.
The ideal candidate will be an expert in customer insights, market trends, competitive landscape, and growth levers for the product in priority countries within Asia Pacific.
Key responsibilities will include owning the product marketing strategy, influencing the corporate team with regional market data/insights to shape the product strategy and roadmap, and collaborating with the APAC cross-functional team to execute the country strategy with excellence.
Key Outputs:
- Customer and Market insights
- Target audience definition and needs
- Marketing strategy, value proposition and messaging
- Growth levers across product, GTM, pricing, partnerships etc.
- Annual strategic plan defining the priority categories and product strategy
- Defining success metrics/OKRs for the growth levers
- Category budget planning
Requirements:
- 10-15 years of experience in Marketing/Consulting with at least 5 years of product marketing experience in B2C digital products
- Fluent in one or more Indian languages and full proficiency in English language
- Proficient in market research and application of research & data analytics to identify customer insights
- Ability to think critically and strategically, lead leadership reviews and influence at multiple levels within organization
- Have experience in the leadership role in highly matrixed multinational organizations
- Confident communicator with strong verbal, and written communication skills
- Highly collaborative work style, and global cultural awareness