Product Marketing Manager

6 days ago


Bengaluru, Karnataka, India SLK Full time
Product Marketing Manager Role at SLK Software Private Limited

Key Responsibilities

• Develop unique product messaging that differentiates SLK Software Private Limited's products and services from competitors

• Maintain and manage competitive intelligence by collaborating with cross-functional stakeholders and executing self-led research

• Communicate the value of new products and services to the sales and marketing team

• Assist sales teams on calls to provide deeper product insights

• Present SLK Software Private Limited's products and services both internally and externally

Additional Responsibilities

• Develop and implement promotional activities such as product launches and campaigns

• Utilize market research data to determine product pricing

• Create product content including case studies, videos, website copy, and blog posts

• Gain insights into customer use of current products, untapped opportunities, and buyer personas

• Measure and optimize the buyer journey as it relates to product feature adoption and usage

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