Product Marketing Manager
6 days ago
Key Responsibilities
• Develop unique product messaging that differentiates SLK Software Private Limited's products and services from competitors
• Maintain and manage competitive intelligence by collaborating with cross-functional stakeholders and executing self-led research
• Communicate the value of new products and services to the sales and marketing team
• Assist sales teams on calls to provide deeper product insights
• Present SLK Software Private Limited's products and services both internally and externally
Additional Responsibilities
• Develop and implement promotional activities such as product launches and campaigns
• Utilize market research data to determine product pricing
• Create product content including case studies, videos, website copy, and blog posts
• Gain insights into customer use of current products, untapped opportunities, and buyer personas
• Measure and optimize the buyer journey as it relates to product feature adoption and usage
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