
Global Marketplace Growth Specialist
3 days ago
This is a challenging opportunity to drive sales growth and improve ROI through optimized advertising strategies on global marketplaces.
You will play a critical role in developing and executing campaigns that maximize visibility, improve rankings, and increase sales through PPC and display ads.
The ideal candidate will have expertise in performance marketing and be responsible for managing company accounts on key e-commerce platforms, analyzing data insights to identify growth opportunities, and collaborating with cross-functional teams to create high-converting ad creatives.
Key Responsibilities:
- Business and Strategy:
- Manage company account on Market place
- Marketplace Advertising:
- Plan, execute, and optimize advertising campaigns on Amazon (Sponsored Products, Sponsored Brands, Sponsored Display) and other e-commerce platforms
- Develop strategies to maximize visibility, improve rankings, and increase sales through PPC and display ads
- Analytics & Optimization:
- Monitor campaign performance metrics like ACOS, ROAS, CTR, and CVR
- Analyze sales data, keyword performance, and competitor activity to identify growth opportunities
- Perform keyword research and bid optimization to enhance campaign efficiency
- Budget Management:
- Allocate and manage advertising budgets to ensure maximum ROI while staying within spend limits
- Track daily ad spends and adjust campaigns to meet performance targets
- Collaboration & Coordination:
- Partner with the marketplace team to ensure product listings are optimized with relevant keywords, compelling content, and high-quality images
- Collaborate with content and design teams to create high-converting ad creatives
- Performance Reporting:
- Prepare detailed performance reports for stakeholders, highlighting key insights and recommendations for improvement
- Presents weekly/monthly reports on campaign performance and advertising spend
About You:
- Proven track record of success in performance marketing
- Expertise in e-commerce advertising, including Amazon Sponsored Products, Sponsored Brands, and Sponsored Display
- Strong analytical skills and ability to interpret complex data
- Excellent communication and collaboration skills
- Ability to work in a fast-paced environment and prioritize multiple tasks
What We Offer:
- A dynamic and supportive work environment
- Ongoing training and professional development opportunities
- Competitive salary and benefits package
- Opportunities for career growth and advancement
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