Regional Sales Leader Position

20 hours ago

Kanpur, Uttar Pradesh, India beBeeAgrisales Full time ₹ 15,00,000 - ₹ 20,00,000
Area Sales Manager Job Description

We are seeking a seasoned professional to lead our sales efforts in the region. The successful candidate will be responsible for developing and executing sales strategies, managing a team of Territory Sales Executives and Sales Officers, and building strong relationships with customers.

Key Responsibilities:

  • Sales Strategy & Execution:
    • Develop and implement regional sales strategies aligned with national goals and market dynamics.
    • Achieve monthly/quarterly/annual revenue targets across assigned geographies and verticals.
    • Generate, nurture, and convert leads through structured territory planning and outreach.
  • Channel Development:
    • Identify, appoint, and onboard new dealers/distributors across high-potential regions.
    • Strengthen existing channel relationships through performance tracking, incentive management, and capability building.
  • Team Leadership:
    • Mentor and manage a team of Territory Sales Executives and Sales Officers.
    • Define sales goals, monitor KPIs, and conduct regular performance reviews.
    • Facilitate product and sales training to upskill field teams and enhance conversion rates.
  • Client Engagement & Expansion:
    • Build and sustain relationships with large institutional buyers, agri-cooperatives, NGOs, and government procurement bodies.
    • Conduct high-impact product demos and represent at regional expos, industry events, and government forums.
  • Market Intelligence & Reporting:
    • Track competitor activity, pricing strategies, and emerging customer needs.
    • Maintain accurate sales forecasts, activity reports, and CRM updates.

Candidate Profile:

We seek a highly motivated and experienced professional with a proven track record in sales leadership and management. The ideal candidate will possess excellent communication and interpersonal skills, as well as a strong understanding of the agritech industry and rural B2B ecosystems.

Requirements:

  • Bachelor's degree in Engineering, Business, Agriculture, or a related field; MBA/PGDM in Sales or Marketing preferred.
  • 5-8 years of progressive sales experience, with at least 3 years in a similar Area Sales Manager or Territory Sales Manager capacity.
  • Proven success in managing regional P&L, dealer networks, and institutional sales.
  • Strong grasp of agri-tech, drone applications in farming, or rural B2B ecosystems (preferred).
  • Fluency in regional languages and deep knowledge of target geographies' agri landscape.

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