Technical Marketing Executive
3 weeks ago
Pidilite Industries Limited is a leading manufacturer of industrial adhesives, sealants, and construction chemicals. We are seeking an experienced Technical Marketing Executive to join our team.
Estimated Salary: ₹15-50 Lakhs per annumJob DescriptionWe are looking for a highly motivated individual with excellent communication skills to drive business growth through user engagement and premium dealer channel working. Key responsibilities include:
- User Engagement:
- Contractor profiling, engagement, site connect and loyalty
- Leverage field marketing initiatives to drive adoption among large contractors
- Specialized User Working/ Upgradation:
- Drive adoption among specialized contractors like grout specialists, swimming pool contractors, and external cladders
- Engage architects to convert them into Araldite, Roff & Tenax users
- Premium Dealer Channel Working:
- Develop and manage a network of 5-6 Premium Partners (RPPs) and their linked architects and large tile contractors
- Manage large site leads received from RPPs
The ideal candidate will have a strong background in sales, marketing, or a related field, with experience in the construction industry. A bachelor's degree in civil engineering or a related field is preferred.
Requirements- 4-14 years of experience in channel and project sales
- Excellent communication skills
- Experience in driving business growth through user engagement and premium dealer channel working
- A bachelor's degree in civil engineering or a related field
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