Technical Marketing Executive

3 weeks ago


Narela, Delhi, India Pidilite Industries Limited Full time
Job Overview

Pidilite Industries Limited is a leading manufacturer of industrial adhesives, sealants, and construction chemicals. We are seeking an experienced Technical Marketing Executive to join our team.

Estimated Salary: ₹15-50 Lakhs per annumJob Description

We are looking for a highly motivated individual with excellent communication skills to drive business growth through user engagement and premium dealer channel working. Key responsibilities include:

  • User Engagement:
    • Contractor profiling, engagement, site connect and loyalty
    • Leverage field marketing initiatives to drive adoption among large contractors
  • Specialized User Working/ Upgradation:
    • Drive adoption among specialized contractors like grout specialists, swimming pool contractors, and external cladders
    • Engage architects to convert them into Araldite, Roff & Tenax users
  • Premium Dealer Channel Working:
    • Develop and manage a network of 5-6 Premium Partners (RPPs) and their linked architects and large tile contractors
    • Manage large site leads received from RPPs

The ideal candidate will have a strong background in sales, marketing, or a related field, with experience in the construction industry. A bachelor's degree in civil engineering or a related field is preferred.

Requirements
  • 4-14 years of experience in channel and project sales
  • Excellent communication skills
  • Experience in driving business growth through user engagement and premium dealer channel working
  • A bachelor's degree in civil engineering or a related field


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