Agency Partnership Development Specialist
2 weeks ago
This position is responsible for accelerating the depth of our partnership with agencies in the west market by building relationships with key agency stakeholders, transforming how we collaborate & integrate, evangelizing the Paytm Ads product suite, and educating & engaging meaningfully with the agency teams.
Key Responsibilities- Consult with Agencies to help them leverage Paytm Ads to grow their clients' businesses.
- Work collaboratively with all levels across the agency community (from CXO to execution) to build mutually beneficial ways of partnering to accelerate client adoption of the platform and products.
- Advise and execute on Paytm's agency go-to-market strategy with the objective of maximizing long-term revenue into our Marketing Solutions business.
- Co-create programs and initiatives that bolster an agency's value proposition to improve client business outcomes.
- Assess and understand the agency landscape; develop strong relationships and be responsible for engagement planning in support of a growth agenda.
- Evangelize new products and technologies to agency stakeholders.
- Own and execute an agency training and education strategy.
- Collaborate with sales and appropriate cross-functional partners, including marketing, to ensure a coordinated approach to growing agency business.
- Serve as internal voice of the agency customer to help formulate product and shape marketing roadmaps.
- 5+ yrs. Marketing / Agency / Advertising / Sales experience.
- Experience managing internal and external relationships.
- Strong digital advertising experience expertise.
- Exhibits a high level of competency in oral and written communication skills.
- Demonstrated expertise in building relationships with senior agency decision-makers and working across teams within complex organizations to achieve objectives.
- An established network of agency and senior client relationships in the industry and deep understanding of the agency ecosystem.
- Proven track record of delivering results and generating transformational growth.
A collaborative output-driven program that brings cohesiveness across businesses through technology. Improve the average revenue per user by increasing cross-sell opportunities.
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