High-Performance Linear Campaign Specialist

5 days ago


Mumbai, Maharashtra, India Tata Consultancy Services Full time

Job Overview

This is a Linear Campaign Coordinator role where you will manage and execute linear/radio advertising campaigns.

As a key member of our team, you will be responsible for ensuring seamless campaign execution, managing client expectations, and driving business growth through strategic campaign management.

About the Role

This role is ideal for someone with experience in campaign management, traffic coordination, or ad scheduling within linear TV/radio or broadcast media.

We are looking for a highly organized and detail-oriented individual with excellent communication and problem-solving skills to join our team.

Your Responsibilities

  • Manage the entire lifecycle of linear/radio advertising campaigns
  • Ensure client objectives are met with precision and efficiency
  • Work closely with sales teams to confirm inventory availability and align with client expectations
  • Monitor campaign performance during broadcast and address delivery issues proactively
  • Act as a liaison between sales, creative, and broadcast operations teams

What You'll Need

  • Bachelor's degree in media (TV/Radio), Advertising, Communications, or a related field
  • 3-5 years of experience in campaign management, traffic coordination, or ad scheduling within linear TV/radio or broadcast media
  • Proven track record of managing high-volume campaigns and resolving complex scheduling challenges

Salary Range: ₹10,50,000 - ₹18,00,000 per annum

TCS is a global IT and business solutions leader with a strong presence in 55 countries and a revenue of USD 27.9 billion (2022-23).



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