Broadcast Scheduling Specialist
2 days ago
About the Job:
We are seeking a highly skilled Broadcast Scheduling Specialist to join our team at Tata Consultancy Services (TCS). As a key member of our team, you will be responsible for managing the execution and delivery of advertising campaigns across traditional linear TV platforms. You will work closely with clients, internal teams, and stakeholders to ensure seamless campaign execution and meet client objectives.
Key Responsibilities:
- Campaign Oversight: Manage the entire lifecycle of linear TV advertising campaigns from initial booking to final reconciliation.
- Stakeholder Coordination: Act as a liaison between sales, creative, and broadcast operations teams, ensuring all stakeholders are aligned on campaign details.
- Performance Monitoring: Continuously track campaign progress, ensuring targets like GRPs (Gross Rating Points) or reach and frequency are achieved.
Requirements:
- Bachelor's degree in media (TV / Radio), Advertising, Communications, or a related field.
- 3-5 years of experience in campaign management, traffic coordination, or ad scheduling within linear TV or broadcast media.
- Advanced knowledge of Excel and proficiency with traffic management systems.
Salary Range:$100,000 - $130,000 per annum
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