Commercial Excellence Director
6 days ago
Haleon is a world-leading consumer health company that is shaping the future of healthcare. We are dedicated to improving everyday health for billions of people by growing and innovating our global portfolio of category-leading brands.
Sales Force Effectiveness Strategy
We are seeking an experienced Sales Effectiveness Strategist to develop and implement data-driven strategies for sales force structure, sizing, and alignment to achieve business objectives. The successful candidate will be responsible for designing and executing segmentation and targeting strategies to maximize healthcare professional engagement, overseeing call planning, territory alignment, and field force productivity optimization across multiple therapeutic areas.
Incentive and Performance Management
The ideal candidate will have expertise in developing incentive plans and performance metrics aligned with sales objectives, as well as driving continuous improvement in sales force performance through actionable insights derived from data analytics.
Go-to-Market Initiatives
This role requires leadership in GTM planning and execution for new product launches, brand acquisitions, and hybrid commercial models. Additionally, the successful candidate will spearhead rural and whitespace market penetration strategies to ensure sustained growth.
Digital Transformation
We are looking for an individual who can drive the adoption of digital tools for territory planning, route optimization, and HCP engagement. Experience in managing digital projects such as chatbots, virtual engagement platforms, and AI-driven call scheduling is highly desirable.
Business Strategy and Growth
The successful candidate will identify and evaluate business expansion opportunities through M&A, product portfolio optimization, and market diversification. They will also develop long-range strategic plans for core therapeutic areas such as cardiovascular, diabetes, and other chronic portfolios.
Leadership and Team Management
This role requires leading and mentoring cross-functional teams, fostering a culture of excellence and accountability. The successful candidate will partner with internal and external stakeholders to deliver impactful solutions.
Analytics and Reporting
We are seeking an individual who can oversee the automation of sales analytics and reporting tools to enhance decision-making and efficiency. Experience in leading ROI measurement initiatives for campaigns and sales activities is highly desirable.
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