Territory Executive

4 weeks ago

Bengaluru, Karnataka, India Aditya Birla Insulators Full time
Job Description

Job Purpose

- To validate new products through practical application and ensure readiness for market launch.
- To train painters and contractors in product application techniques and support the sales team with technical know-how.
- To act as a technical bridge between product development, marketing, and field teams.
- To manage product trials, complaint resolution, and enhance adoption of focus products via community engagement.

Principal Responsibilities

Product Validation & Application Technique Development

- Coordinate with the product development and marketing teams for new product validation.
- Conduct validation at academies using different application tools and techniques.
- Support marketing in developing new designs, patterns, and shade customizations as per the Product Support (PS) team's requirements.

Community Engagement

- Manage relationships with 100150 painters/contractors in the assigned area to gather market insights.
- Assist TSM PP (Territory Sales Manager Product Promotion) in organizing painter meets and new product demos.
- Maintain continuous interaction with painter communities to ensure feedback loop and loyalty.

Product Training

- Coordinate and execute product training sessions at painter academies and on-site for applicators and contractors.
- Conduct product training for TSMs and SP painters.
- Maintain and update the painter training tracker.

Complaint Handling & Technical Support

- Conduct technical inspections at customer sites, including surface preparation, painting progress, and post-paint inspections.
- Assist TSM PS (Territory Sales Manager Product Sales) in resolving complaints at site level.
- Provide on-site solutions for painting issues and report product feedback to R&D.
- Product failure/rework compensation recommendations to be routed through the supervisor.

Focus Product Establishment

- Implement sampling and testing of new products with painter communities to validate usability.
- Support TSM PP with sampling efforts and technique demonstrations at painter shop meets.
- Share trial feedback and reports with the concerned ASM PA/PP.

Reporting & Documentation

- Maintain and submit the following reports on a weekly and monthly basis:
- Product trial reports
- Complaint site reports
- Training trackers (on-site and academy)

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