Manager -demand Generation & Field Marketing

Job Title Manager - Demand Generation Field Marketing Location Hyderabad preferred Bengaluru hybrid Experience 5-8 years Department Marketing Reports To Head of Marketing Role Overview TurboHire is seeking a hands-on and strategic Demand Generation Field Marketing Manager to fuel top-of-funnel growth and drive impact through high-impact events and field activations This is a dual-role position ideal for someone who enjoys orchestrating performance-driven demand generation campaigns while also owning the end-to-end lifecycle of marketing events from planning to execution As a key interfacial contributor within the marketing team you will collaborate closely with product marketing outbound marketing marketing operations design and external vendors The role offers future scope for team leadership and global exposure with a strong focus on the APAC North American and Middle Eastern markets Key Responsibilities Develop and execute demand generation strategies to build top-of-funnel pipeline aligned with TurboHire s account-based marketing ABM approach Create launch and optimize multi-channel campaigns email paid media content syndication etc targeting key personas across priority geographies Manage and execute retargeting and awareness campaigns on ad platforms e g LinkedIn Google to nurture engagement within target accounts Identify whitespace opportunities for new campaigns and run experiments to increase qualified lead volume and engagement Partner with the marketing operations team to build campaigns using automation tools and ensure accurate lead tracking and attribution Work closely with the product marketing team to share insights for building a targeted effective content strategy aligned with campaign and buyer journey goals Collaborate with sales to align campaign themes with pipeline objectives and territory priorities Lead the planning and execution of all marketing-led and partnership-driven events webinars conferences trade shows meetups and internal showcases Own the pre- during- and post-event marketing lifecycle including promotions creative assets booth design coordination delegate communications and performance reporting Work with vendors and agencies for logistics branding and media requirements Collaborate with internal stakeholders for messaging speaker curation and content development Build field event calendars aligned with strategic GTM initiatives across regions Who You Are 5-8 years of experience in B2B Technology or SaaS marketing with strong exposure to both demand generation and event marketing Deep understanding of modern demand generation tactics including retargeting campaign segmentation and campaign performance measurement Hands-on experience working with CRM marketing automation platforms HubSpot Marketo or similar and ad platforms LinkedIn Ads Google Ads Strong project management skills with the ability to juggle multiple initiatives across teams and geographies Excellent communication and stakeholder management abilities A proactive ownership-driven mindset with comfort in rolling up sleeves and getting into execution details Prior experience working with global markets especially APAC North America or the Middle East is a plus Why Join TurboHire Be part of a fast-scaling category-defining SaaS company Work alongside a passionate and cross-functional team that values innovation and impact Get the opportunity to own your function and grow into a team leadership role Enjoy a flexible remote-friendly work culture with global exposure Demand Generation 60 Event Field Marketing 40