
Brand Manager
2 weeks ago
- As a Brand Manager you will be reporting to the Head of Marketing of the Obesity Business Unit
- Our team is driven by the values of support, growth, and innovation, with a strong emphasis on collaboration and making a positive impact
- Your key responsibilities will include:
- Develop and execute product promotion plans with the relevant channel mix
- Conceptualize, design, and implement high-impact educational, communication, and messaging campaigns targeting HCPs and Sales Force
- Conduct fieldwork to gain insights into activity and strategy implementation
- Identify and execute innovative solutions along the patient journey
- Organize events and liaise with medical professional bodies and HCPs
- Manage product launches and create digital-first promotional campaigns from creation to execution
- Work across varied stakeholder groups including sales and medical teams, KOLs, HCPs, and external research and creative agencies
- Plan and execute conference and large meeting-related initiatives
To be successful in this role, you should have the following qualifications:
- Graduate with a degree in Life Science, Business Administration, Marketing, Management, Communications, or related field
- MBA degree in Business/Marketing from a Premier B School
- Experience of 5+ years in Marketing, Brand Management, Communications, and Events in the pharmaceutical industry or on the agency side
- Analytical mindset and skill, experience in business case development
- Ability to evaluate the return of investment of marketing tactics and customer engagement
- Product launch and brand growth involvement
- Excellent verbal, written and interpersonal communication skills
- A proven track record of collaborating with multiple stakeholders across functions
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