Brand Manager

6 hours ago

Bengaluru, Karnataka, India The Purple Turtles Full time
We're Hiring – Brand Manager | Bangalore

We are seeking a dynamic and strategic Brand Manager to lead the growth, positioning, and storytelling of our design-driven lifestyle brand. This is an exciting opportunity to build meaningful connections with our audience and strengthen brand recall through integrated marketing and creative campaigns.

Location: Bangalore

Employment Type: Full-time

About the Role

As a Brand Manager, you will drive the brand's voice across all touchpoints — digital, retail, PR, and collaborations — while leading a talented marketing team to deliver impactful campaigns.

Key Responsibilities

- Develop and execute brand strategies to drive awareness, engagement, and sales
- Plan and manage marketing campaigns across digital, print, retail, and events
- Ensure brand consistency across communication, visuals, and experiences
- Lead collaborations, partnerships, influencer, and PR initiatives
- Manage content creation for social media, website, newsletters, and offline collateral
- Conduct market research and competitor analysis to identify new opportunities
- Partner with product and sales teams on GTM and promotional strategies
- Measure and analyse campaign performance to ensure ROI
- Manage agencies, vendors, and creative partners
- Lead and mentor the marketing team

Qualifications & Skills

- Bachelor's/Master's degree in Marketing, Communications, or Business
- 3–5 years' experience in brand management/marketing
- Strong knowledge of digital marketing, PR, and retail branding
- Excellent communication, storytelling, and presentation skills
- Creative thinker with analytical and problem-solving skills
- Experience managing teams and cross-functional stakeholders
- Ability to thrive in a fast-paced, dynamic environment

What We Offer

- Opportunity to shape and grow a lifestyle brand
- Creative, collaborative, and growth-oriented culture
- Exposure to campaigns, design collaborations, and industry events

Interested candidates can send their CV/Resume to hr@thepurpleturtles.com

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