Go-To-Market (GTM) Specialist

3 days ago


Chennai, Tamil Nadu, India Vyana Technologies, Inc Full time

VYANA is looking for GTM specialist with 2 to 3 years of practical experience. This is a work from office position, based in Chennai, India.

Responsibilities

  • Content Development: Create blog posts, case studies, and thought-leadership pieces aligned with GTM campaigns.
  • Product Demonstrations: Conduct live and recorded product demos tailored for prospects, customers, and internal training.
  • Campaign Execution: Support end-to-end GTM activities including messaging, positioning, and launch deliverables.
  • Market Research: Gather competitive intelligence and customer insights to refine messaging and outreach.

Key Skills

  • Strong written communication (blogs, product copy, content marketing).
  • Delivery of demo sessions (in-person and virtual).
  • Familiarity with CRM & marketing automation tools (HubSpot).

Experience Highlights

  • 2 years of GTM execution experience in SaaS/technology.

Education

  • Bachelor's degree in Marketing, Communications, Business, or related field.


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