Regional Manager
3 weeks ago
Regional Customer Marketing and Sales Development Manager
Sales Development & Trade Marketing:
- Collaborate on creating and executing a sales organization blueprint.
- Lead rural and urban go-to-market (GTM) strategies.
- Drive channel competencies with distributors and partners.
- Oversee Sales Capability programs (offline/online training).
- Ensure effectiveness of Sales Force Automation tools.
- Manage sales team reward and recognition programs.
- Utilize sales analytics for opportunity optimization.
- Enhance sales process metrics like productivity and fill rate.
Market Development & Channel Programs:
- Implement market development initiatives for key rural and urban areas.
- Develop channel-specific programs (wholesale, chemist, etc.) to drive business.
- Manage regional trade engagement to strengthen partnerships.
- Oversee urban visibility program execution.
Regional Custodianship & Marketing:
- Lead national sales and trade marketing initiatives in the region.
- Oversee regional marketing programs, product launches, and shopper insights.
- Contribute to medium- to long-term planning for sales development.
- Support regional sales objectives and targets.
Sales & Distribution Trends:
- Stay updated on best practices in GTM, Sales IT, and capability development.
- Collaborate with central teams on action plans.
- Provide insights to corporate teams for future strategy.
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