Spyne.ai - Lead - Demand Generation

2 days ago

Gurugram, India Spyne Full time

About Spyne.

At Spyne, were reimagining how cars are bought and sold globally with cutting-edge Generative AI.

What started as a bold idea using AI to help auto dealers sell faster online has evolved into a full-fledged, AI-first automotive retail ecosystem.

Backed by $16M in Series A from Accel, Vertex Ventures, and other top investors, were shaping the future of car retail:.

AI-powered image, video, and 360 solutions for automotive dealers.

GenAI Retail Suite for Inventory, Marketing, and CRM across global markets.

1,500+ dealers onboarded across the US, EU, and key markets.

Team of 150+ passionate individuals, equally split across R&D and GTM.

Learn more about our products:.

Spyne AI Products StudioAI, RetailAI.

Series A Announcement CNBC-TV18, Yourstory.

More about us ASOTU.

Location: Gurugram | On-site | Full-time.

Role Overview.

Were looking for a handson Lead Demand Generation to own the growth funnel from acquiring quality traffic to converting Marketing Qualified Leads (MQLs) into revenue.

You will be responsible for planning, executing, and optimizing demand generation campaigns across organic, paid, and account-based marketing efforts.

If you have deep experience in SEO, CRO, and funnel management, and are passionate about driving revenue impact, wed love to meet you.

What Will You & Organic Growth.


- Lead endtoend SEO strategy site audits, keyword research, backlink planning, and site optimization.

- Collaborate closely with Product, Marketing, and Engineering to implement and measure impact.

- Stay updated with search engine trends, best practices, and algorithm changes.

Conversion Rate Optimization (CRO).

- Build, test, and optimize landing pages and conversion flows for higher traffictolead conversion.

- Lead A/B testing, user experience reviews, and site optimization efforts.

- Analyze site behavior and implement recommendations for better conversion metrics.

Demand Generation & Funnel Management.

- Plan, launch, and manage multichannel demand generation campaigns across paid and organic platforms.

- Measure campaign effectiveness across metrics like CPL, CAC, MQLtoRevenue conversion, and pipeline velocity.

- Lead nurturing efforts to drive highquality MQLs and enable seamless conversion to revenue.

Analytics & Optimization.

- Maintain and manage dashboards for campaign performance across traffic, lead, MQL, and revenue metrics.

- Identify trends, bottlenecks, and growth opportunities within the marketing funnel.

- Leverage marketing automation platforms (HubSpot, Marketo, or equivalent) for nurturing and conversion optimization.

What Were Looking For

- 58 years experience in Demand Generation roles, with a focus on SEO, CRO, and MQLtoRevenue funnel optimization.

- Strong knowledge of SEO best practices, site analytics, and conversion optimization techniques.

- Handson experience managing platforms like Google Analytics, SEMrush/Ahrefs, HubSpot, Marketo, Salesforce, or similar.

- A datadriven approach with a proven track record of optimizing marketing funnel metrics.

- Strong communication and stakeholder management abilities across Product, Sales, and Marketing teams.

- An agile mindset and comfort working in a highgrowth, fastpaced SaaS environment.

Why Join Spyne?.

- HighGrowth Company Weve scaled revenues 5X in 15 months and are poised for another 34X growth in the coming year.

- High Ownership Culture Autonomy, accountability, and room to make an impact every day.

- BestinClass Tools Laptop of your choice + access to premium marketing platforms and analytics tools.

- Global Impact Build marketing strategies that drive results across the US, EU, and beyond.

- Learning Culture We hire sharp minds and foster a space for them to learn, experiment, and evolve.

- Exponential Growth Join at the best time and scale your role, expertise, and career 10X with the company.

If youre passionate about scaling growth, optimizing conversion, and making a global impact, wed love to have you on the journey.

(ref:iimjobs.com)

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