Business Development Role

2 days ago

Mumbai, India Link Success Full time

To lead growth for our EV fluid and EV battery verticals under the Gulf Oil brand. This role will drive category creation, market penetration, and strategic alliances in one of the most high-impact segments of e-mobility. Individual will work closely with OEMs, fleet operators, battery makers, EV ecosystem players, and channel partners to scale our EV fluid and battery product lines across India.

EV Fluids & Battery Sales Expansion

- Build and grow the sales pipeline for EV-specific thermal management fluids, coolants, gear oils, and other high-performance EV fluids

- Drive B2B sales of EV batteries (Li-ion and advanced chemistries) via OEMs, fleet operators, and battery integrators

- Deliver revenue targets and enhance Gulf's presence in emerging EV sub-categories

Category Creation & Market Development

- Educate customers and partners about the critical role of EV fluids in battery longevity, safety, and vehicle efficiency

- Identify early adopters, pilots, and use cases to build customer success stories

- Position Gulf as a thought leader in next-gen lubricants and energy storage solutions

Strategic Partnerships & Alliances

- Build partnerships with EV OEMs, 2W/3W manufacturers, battery makers, and energy solution providers

- Explore joint go-to-market models with vehicle, charging, and component manufacturers

Customer & Stakeholder Engagement

- Act as the primary point of contact for OEMs, large fleets, and key accounts

- Understand technical needs and work with internal teams to deliver customized product propositions

Business & Commercial Planning

- Prepare and present solution decks, pricing structures, and commercial proposals

- Manage tenders, contract negotiations, and long-term agreements

Cross-Functional Collaboration

- Work with R&D, marketing, supply chain, and legal teams to ensure end-to-end execution

- Provide inputs to product development based on field feedback and customer use-cases

Market Intelligence & Insights

- Track developments in EV battery chemistries, cooling systems, lubricant innovation, and competitive offerings

- Monitor industry shifts (e.g., policy incentives, OEM launches, thermal regulation standards) and update business strategy you need to interact within & outside the organization to enable success in your day-to-day work

Internal Stakeholders External Stakeholders

Internal E Mobility Team Vendor partners

Potential customers

Existing customers

Skills and Knowledge

- Master's degree is preferred in business administration

- 6-8 years of relevant experience in automotive lubricants, battery sales, chemicals, EV components, or industrial fluids

- Proven track record in B2B business development, OEM engagement, or consultative solution selling

- Strong technical understanding of battery systems, thermal management, and EV powertrain components

- Excellent relationship-building skills and the ability to navigate complex stakeholder environments

- Entrepreneurial mindset with a hunger to scale new categories from ground up

- Willingness to travel and drive market coverage aggressively

(ref:iimjobs.com)

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