Current jobs related to Product Marketing Manager - Bengaluru, Karnataka - IBM
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India Yubi Group Full timeJob Title: Product Marketing ManagerAt Yubi Group, we are seeking a highly motivated Product Marketing Manager to join our team. As a Product Marketing Manager, you will play a key role in developing and executing go-to-market strategies, collaborating with cross-functional teams, and contributing to product positioning, messaging, and sales enablement.Key...
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India Yubi Group Full timeJob Title: Product Marketing ManagerYubi Group is revolutionizing the debt market by providing a platform for borrowers, lenders, and investors to connect. We are seeking a highly motivated Product Marketing Manager to join our team.Key Responsibilities:Develop and execute go-to-market strategies for our products.Conduct market research and analyze...
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India WATI Full timeProduct Marketing ManagerWati is a fast-growing SaaS platform revolutionizing customer communication. Our cutting-edge software, built on Whatsapp's Business API, enables personalized conversations, easy accessibility, and real-time engagement at scale.We empower businesses to provide fast, simple, and easy service, just like the on-demand economy demands....
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India Ninjacart Full timeAbout NinjacartNinjacart is a pioneering agritech company that leverages technology and data to organize the agri-commerce ecosystem. Our mission is to create better lives for agri citizens by empowering farmers and other players in the ecosystem.Job DescriptionWe are seeking a highly motivated and results-driven Product Marketing Manager to join our team....
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India HYCU Full timeUnlock Your Potential as a Product Marketing Manager at HYCUAre you a marketing enthusiast with a passion for driving growth and innovation? Do you thrive in fast-paced environments and enjoy building strong relationships with cross-functional teams? If so, we invite you to join HYCU as a Product Marketing Manager and be part of our dynamic team that's...
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India PayU Full timeJob Summary:We are seeking a highly skilled Product Marketing Manager to join our team at PayU. The successful candidate will be responsible for developing and executing marketing strategies that drive product adoption and revenue growth.Key Responsibilities: Develop and execute marketing plans that align with business objectives Conduct market research and...
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India PayU Full timeJob Summary: We are seeking a highly skilled Product Marketing Manager to join our team at PayU. The successful candidate will be responsible for developing and executing marketing strategies to drive product sales and revenue growth in APAC and MEA regions.Key Responsibilities:* Develop and execute comprehensive marketing plans to support product launches...
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India PayU Full timeJob DescriptionJob Title: Product Marketing ManagerJob Summary:We are seeking a highly skilled Product Marketing Manager to join our team. The successful candidate will be responsible for developing and executing marketing strategies to drive product sales and revenue growth.Key Responsibilities:Develop and execute marketing plans to support product launches...
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India SLK Full timeKey Responsibilities:As a Product Marketing Manager at SLK Software Private Limited, you will be responsible for developing product messaging that differentiates our offerings from competitors. This involves maintaining and managing competitive intelligence and comparisons through research and collaboration with cross-functional stakeholders. You will also...
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India Yubi Group Full timeAbout Yubi GroupYubi Group is a pioneering fintech company that is revolutionizing the global debt markets by streamlining the flow of finance between borrowers, lenders, and investors. Our mission is to create a platform that enables seamless discovery, investment, fulfillment, and collection of debt solutions. With a strong focus on innovation and customer...
-
Product Marketing Manager
7 days ago
Bengaluru, Karnataka, India Teamware Solutions - A division of Quantum Leap Co Full timeProduct Marketing Manager - ITTeamware Solutions - A division of Quantum Leap Co is seeking a skilled Product Marketing Manager to lead the success of Express for priority markets within Asia Pacific.The ideal candidate will be an expert in customer insights, market trends, competitive landscape, and growth levers for the product in priority countries within...
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India Power Integrations Full timeAbout the RoleWe are seeking a highly skilled Product Marketing Manager to join our team at Power Integrations. As a Product Marketing Manager, you will be responsible for driving demand creation and implementing the product marketing strategy for motor drive solutions.Key ResponsibilitiesDevelop and execute product marketing plans to drive demand and...
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India Zeta Services Inc. Full timeAbout Zeta Services Inc.Zeta Services Inc. is a cutting-edge banking technology company that empowers financial institutions to launch modern and digital-native banking products rapidly. Our cloud-native and fully API-enabled omni-stack supports processing, issuing, lending, core banking, fraud, loyalty, digital banking apps, and many other capabilities....
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India Strides Pharma Full timeAbout the Role:We are seeking a skilled Product Marketing Manager to bridge the gap between product development, sales, marketing, and customer success teams. This role is crucial for maintaining cohesion and driving growth.Key Responsibilities:- Develop a clear product vision and own the North Star Metric.- Conduct market research to gain insights into the...
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India HYCU Full timeUnlock Your Career Potential with HYCUAre you a marketing professional looking to take your career to the next level? Do you thrive in fast-paced environments and enjoy building innovative marketing strategies? If so, we have an exciting opportunity for you!About the RoleWe are seeking a highly motivated and experienced Product Marketing Manager to join our...
-
Product Marketing Manager
5 days ago
Bengaluru, Karnataka, India Strides Pharma Full timeAbout the Job:We are seeking a skilled Product Marketing Manager to bridge the gap between product development, sales, marketing, and customer success teams. This role is crucial for maintaining cohesion between product development, sales, marketing, and customer success teams.Key Responsibilities:Product Strategy: Establish a clear vision for the product...
-
Product Marketing Manager
7 days ago
Bengaluru, Karnataka, India Strides Pharma Full timeAbout UsAt Strides Pharma, we are seeking an experienced Product Marketing Manager to join our team. This role is crucial for maintaining cohesion between product development, sales, marketing, and customer success. As a Product Marketing Manager, you will be responsible for establishing a clear vision for the product and owning the North Star Metric. You...
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India Cisco Meraki Full timeAbout the RoleCisco Meraki is seeking a seasoned Product Marketing Manager to join our team and drive the success of our cloud-managed IT platform, Cisco Spaces. As a key member of our Product Management team, you will be responsible for developing and executing a comprehensive go-to-market strategy that showcases the value of our innovative SaaS...
-
Product Marketing Manager
3 weeks ago
Bengaluru, Karnataka, India ASSPL - Karnataka Full timeUnlock the Potential of India's Export MarketAre you ready to make a significant impact on the lives of thousands of Indian MSMEs who sell across Amazon's global marketplaces? Do you want to be part of a team that's fundamentally changing the way India exports? We're looking for a customer-obsessed marketer to join our Amazon Global Trade team.Key...
-
Product Marketing Manager
2 weeks ago
Bengaluru, Karnataka, India Kwalee Full timeProduct Marketing ManagerKwalee is a leading game development and publishing company that creates engaging and innovative games for players worldwide. We're seeking a talented Product Marketing Manager to join our team in Bangalore and drive the success of our mobile games through innovative and data-driven marketing strategies.Key Responsibilities:Develop...
Product Marketing Manager
4 months ago
Introduction
At IBM, we believe technology shapes the world, and we are a catalyst for that innovation and creativity. We are on the forefront of groundbreaking change - improving business, society, and the human condition. As a leader in Hybrid Cloud and AI, we are leading the charge in a world-wide digital transformation.
Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this story and is responsible for positioning IBM in the market. We define and optimize IBM's brand, capture the market's attention, and articulate our point of view for clients, partners, the media, and even other IBMers. As part of our team, you'll be surrounded by bright minds and keen collaborators - always willing to help and be helped - as you apply passion to work that will compel our audience to choose IBM.
As part of the IBM team in Bangalore, you will jumpstart a global career by joining an iconic company known as a pioneer in computing. You will grow your knowledge of cutting-edge software, such as generative AI or hybrid cloud, while driving outcomes that shape the future of IBM and your own career. In addition to a competitive package, IBM offers a collaborative and growth-oriented work environment and global responsibilities.
Your Role and Responsibilities
As a Product Marketing Manager, you will be responsible for leading New Client Acquisition GTM strategies for IBM watsonx Code Orchestrate, an identified Product-Led Growth (PLG) product within the IBM Data and AI portfolio. You will be the marketing catalyst for the team, providing guiding views on key market problems, competitors, and differentiators grounded in data. As a Product Marketing Manager - NCA, you will work closely with cross-functional peers to identify opportunities, distinctive competencies, and positioning. You will lead the crafting of strategy around messaging, marketing and attracting new customers for IBM's offerings. Additionally, you will serve as a leader of influence that gains internal support across all channels and drives demand into the sales pipeline. As a Product Marketing Manager, you must be self-motivated, have demonstrated excellent team collaboration and proficient business acumen, and must have a thorough understanding of marketing as well as the B2B software industry overall.
Responsibilities Include:
Professional knowledge of marketing and communications processes, including cross-discipline and cross-functional integration, to support business activities aligned with the organization's mission and objectives. Has knowledge of the organizational resources, priorities and plans required to complete assigned activities.Excellent Communication Skills: Advises other professionals within the marketing organization on strategy and day-to-day activities that affect the implementation of the marketing strategies and plans. Advises on the objectives of an assigned program or project as they apply to the attainment of organizational objectives. Deploys and enables marketing & communications tools, processes and programs as they apply to assignments. Assigned to a number of projects and negotiates all aspects of the projects with management, and within and outside of members of the marketing & communications discipline. Persuasive & Compelling Storytelling: Great experience in persuasive speaking with the ability to teach others, thought leader on IBM's unique niche areas as a brand. Public Speaking: Experienced public speaker with the ability to establish strong influence through communication. Able to communicate effectively to large groups and persuade others - able to teach through public speaking.Technical Writing: Ability to establish influence through creating a point of view on technical writing, as well as guidance on best practices behind the skill. Problem Solving: Analyzes the requirements of a complex business and understand the marketing levers that will best meet the objectives of the marketing function.Decision Making: Recommends new procedures or practices as they are related to business objectives. Uses sound judgment in recommending solutions. Innovative Thinking: Develops and implements new techniques and improvements. Initiator: Leads the implementation of appropriate measurement systems for collecting/reporting of defined marketing & communications metrics/actions, ensuring their operational linkage with appropriate business functions.Leadership Skills: Uses agile project management skills to expand on ideas and not allow barriers to hold them back from execution. Is regarded as a trusted business advisor by Sales leaders, influential in shaping overall Go to Market plan, able to represent IBM externally and promote the value of our products & solutions with clients and peer groups. Analytical Skills: Uses data to accurately size market segments and define potential opportunities for investment. Drives research behind routes to market - providing in depth thought leadership and influence behind selecting channels.Market Research: Deliver a comprehensive market research report that includes description of your research method, the results, conclusions, and recommended courses of action.Quantitative Analysis: Able to develop a differentiated point of view through quantitative ability, leveraging dashboards, market research, and other data tools to drive teams with an objective and outcome focus for the business.Competitive Analysis: Able to perform in-depth competitive analysis for messaging and positioning of product into the marketplace. Able to Communicate features and benefits to add to the product in order to grow the offering in the market.Design Thinking: Able to use design thinking mindset to develop a prototype approach to solving a problem - recommendations, structure, and influence to using this structured and organized approach.Business Acumen: Understands a customer's business model and can rationalize IBM's contribution and prioritize resources appropriately to create win-win business relationships across a diverse worldwide ecosystem of partners and customers and through all routes to market.
Required Technical and Professional Expertise
3+ Years Product Marketing ExperienceKnowledge of and interest in the Technology fieldStrong collaboration skills and the ability to work across multiple internal and external stakeholders and geographies (e.g., Product Management, clients, business partners)Ability to be agile, to work flexibly in an environment of continuous change, to set priorities, to take initiative, and to follow through consistently & thoroughly.
Preferred Technical and Professional Expertise
Bachelor's degree in marketingMBA level education (completed or in progress degree)Strong understanding of one or more of the following software products: generative AI, hybrid cloud, data and analytics, security, supply chain, or sustainabilityUnderstand Go to Market strategies and experience in creating marketing business plansAudience StrategyClient Experience Design & Measurement
