Key Account Manager-Modern Trade
4 weeks ago
Place in Organisation
The KAM reports to the NAM MT (EPD). He/She works in tandem with other functions viz. Sales, Finance, Legal, Supply Chain, Marketing & Brands. He/she would assist the NAM of MT in handling the account portfolio. He/she can also independently manage some smaller chains or alternatively verticals in big chains.
Role & Responsibility
KAM will be Point of Contact for all Assigned Accountâs Category Buying team. He/She will be responsible for smooth Operational Execution with his/her accounts. He/She will also be responsible for Customer Management, Sales & Market Share Growth from his/her accounts.Â
Key Responsibility:
- Point of Contact for all Assigned Account â Building Relationship through regular engagement
- Customer Management â Improving Process, Understanding Accounts Need & their Expansion Plan.
- Set-up & Execute Terms of Trade (ToT) & Joint Business Plan (JBP) with assigned account and drive monthly, quarterly, and annual business Plan.Â
- Operational Execution â Getting Purchase Order, executing orders, collections on time.
- Tracking & Analysing â Fill-Rate Analysis & Intervention, Timely Settlement of Debit & Credit Notes.
- Data Collection, Analysis & Reporting â
- Timely Data Collection (Monthly Forecast, Off-Take, Inventory & Category Share).
- Assist the NAM in analyzing Data to draw meaningful inferences.
- Tracking Expiry & Returns
- Implementation of Strategic Initiatives in JBP Accounts â
- New Product Introduction (NPI)
- Right Product Assortment Planning
- Focus Brand Opportunity Assessment
- Brand Campaigns
- Coordinates with Internal Team (Marketing, Supply Chain, Division team etc.) for ensuring networks are on time for promotions, stocks, events, driving offtakes, etc.
Preferred Candidate:
- Understanding of Modern Trade (Pharmacy Chain Business).
- Should be able to handle multiple Stakeholder.
- Pharma Marketing & Sales experience will be preferred.
- Candidate with High Business Acumen & Drive for Numbers
- Data Crunching and drawing inference from It.Â
- Role required to travel for 5-7 Days in a Month.
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