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Performance Marketing Manager

2 weeks ago

Gurgaon, Haryana, India The Wellness Co. Full time US$ 9,00,000 - US$ 12,00,000 per year

Performance Marketing Manager

Full-Time | Gurugram | On-Site

Industry:
Wellness, Health & Lifestyle

Experience Level:
4-7+ Years

Join The Wellness Co. – One of India's Fastest-Growing Integrative Wellness Brands

We are on a mission to revolutionize health & wellness in India through cutting-edge therapies, transformative experiences, and a deep commitment to helping people become the best versions of themselves. With multiple centers in major cities across India and ambitious expansion plans, we are seeking a
Performance Marketing Manager
who is ready to take ownership, drive growth, and lead high-impact campaigns in a dynamic, high-energy environment.

If you thrive on
data-driven decision making
,
creative problem solving
, and
delivering measurable results
, this is your opportunity to work at the intersection of wellness, technology, and brand building.

Key Responsibilities

As our
Performance Marketing Manager
, you will be responsible for:

Strategy & Execution:

  • Develop, implement, and manage high-performing campaigns across Google Ads, Meta Ads, YouTube, and emerging platforms.
  • Drive customer acquisition, lead generation, and revenue growth while maintaining strong ROAS.

Data-Driven Optimization:

  • Continuously track, measure, and optimize campaign performance against KPIs.
  • Conduct A/B testing for creatives, landing pages, and ad formats to maximize results.

Budget Management:

  • Own and manage performance marketing budgets, ensuring maximum efficiency and accountability.
  • Forecast, allocate, and adjust spend based on campaign performance and business goals.

Creative Collaboration:

  • Work closely with the creative team to develop compelling ad copy, visuals, and video content aligned with brand voice.
  • Ensure all creative assets are optimized for different platforms and audience segments.

Cross-Functional Impact:

  • Partner with sales, design, operations, and CRM teams to ensure a seamless user journey from ad click to client conversion.
  • Provide insights to inform pricing strategies, promotions, and market positioning.

Market Intelligence:

  • Stay ahead of industry trends, algorithm updates, and competitor strategies.
  • Identify new growth opportunities in untapped channels and audience segments.

What We're Looking For

Must-Haves:

  • 4–7 years of proven experience in performance marketing, preferably in D2C, service-oriented retail, e-commerce, or high-growth lifestyle/consumer brands.
  • Hands-on expertise with
    Google Ads
    ,
    Meta Business Suite
    ,
    Social Media, and analytics platforms
    (Google Analytics, GA4, Tag Manager, etc.).
  • Strong analytical skills with the ability to interpret data and turn insights into action.
  • Experience in scaling campaigns with significant budgets and delivering measurable ROI.
  • Ability to thrive in a fast-paced, high-growth environment with high ownership.
  • Bachelor's degree or further in Marketing, Business, or a related field.

Good-to-Have:

  • Experience working in wellness, fitness, or premium/luxury lifestyle industries and brands is advantageous.
  • Knowledge of SEO, influencer marketing, and affiliate partnerships.
  • Familiarity with CRM systems and marketing automation tools.

Why Join The Wellness Co.?

  • High Ownership & Impact:
    Your work directly fuels the growth of one of India's fastest-growing wellness brands.
  • Rapid Career Growth:
    Be part of an entrepreneurial culture where your ideas get implemented and your skills evolve quickly.
  • Dynamic Work Environment:
    Work with passionate, driven individuals in a brand that's redefining wellness in India.
  • Industry at the Cutting Edge:
    Gain experience in an industry projected to grow exponentially over the next decade, and work closely with the executive team (co-founders, VPs, department heads, etc.) to implement pan-India
    client acquisition/retention strategies.

Perks & Benefits

  • Competitive compensation & performance-based incentives.
  • Continuous learning opportunities through industry workshops & trainings.
  • A collaborative, energetic, and health-conscious workplace (with access to The Wellness Co.'s premium therapies, services, and health protocols).


Location:
Gurugram (On-Site, Full-Time)


Start Date:
Immediate

If you're ready to create measurable impact and grow with a category-defining brand, we'd love to meet you.

Apply now on LinkedIn
or send your CV to
&
with the subject line:
Performance Marketing Manager – Gurugram
.